Wausau Truck Center Announces New Name

Wausau Truck Center/Peterbilt Wisconsin Wausau changes their name to JX Truck Center.

Online PR News – 13-January-2011 – – (Wausau, Wis.) – Today Wausau Truck Center / Peterbilt Wisconsin - Wausau announced that they will be changing their name to JX Truck Center. This brand change, effective immediately reflects the recent purchase of a dealership in Grand Rapids, Michigan and the effort to align JX Truck Center with the other entities of JX Enterprises including JX Peterbilt, JX Financial, JX PacLease and JX Extreme Graphics.

According to Eric Jorgensen, President and CEO “This change will allow us to grow as an organization without geographic limitations, allowing us to support our customers throughout the Midwest. This transition will also align our dealerships closer to our other entities, providing a strong branding relationship company wide.”

JX Truck Center has been serving north central Wisconsin since the late 1960’s as Wisconsin’s longest standing Volvo dealership. Still located at 4705 Rib Mountain Drive in Wausau, JX Truck Center is open 24 hours, 5 days a week and employs 35 individuals. JX Truck Center is part of a dealer network consisting of thirteen locations throughout Wisconsin, Illinois and Michigan.

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JX Enterprises operates JX Truck Center and JX Peterbilt, a full service network of thirteen heavy and medium-duty Peterbilt truck dealerships in Wisconsin, Illinois and Michigan. The JX Truck Center location in Wausau, WI provides Volvo trucks, service and parts in addition to the Peterbilt product offerings. The company is committed to partnering with its customers to provide a one-stop-shop including a full array of sales, financing, leasing, rental, integrated parts support and service solutions for the transportation industry