Wedding Resource Guide Provides New Features for Savvy Brides and an Even Playing Field for Vendors
01/12/2011

The Wedding Resource directory has re-launched their online wedding resource guide to provide a comprehensive search tool for brides to find their perfect vendors, and new features allowing couples to search through events and promotions posted by vendors. All-Inclusive low rate for vendors level the ‘wedding marketing’ playing field, allowing all vendors to showcase their business.

Online PR News – 12-January-2011 – – The Wedding Design Directory has re-launched their online wedding resource guide to include new and unique features for couples planning their wedding. Their ultimate goal is to provide brides an easy to use yet robust tool to access the widest selection of wedding vendors – from the grandest ballroom venues, to the private floral designer who works from home, and everyone in between.

This diversity, combined with specific details and photos of each vendor, offers couples the choices and information they need to design a wedding unique to their tastes and budgets.

Every wedding vendor is showcased the same way – with pictures, contact information, a link to their website, a description about their business and answers to specific questions, unique to each industry. This allows the bride to compare vendors side by side and contact only the vendors she feels may be a good fit for her, saving both the bride and vendor time from inquiries where budgets or preferences simply don’t match.

“To sort through the list of local resources, our custom search feature allows the couple to narrow down their search from a large selection of vendors down to a specific list who match their criteria– without jumping through hoops or searching extra sites to find more information” says Christine Bemko, President of The Wedding Design Directory.

The directory was designed in a way that puts all vendors on an even playing field. “Free” or “tiered” listings promote frustration with brides searching for wedding vendors, as they only offer limited information about their business. For brides to learn more, they would have to waste time conducting their own search. Instead, The Wedding Design Directory makes the same information available for each vendor, brides get all the information they need without leaving the site. This is made possible by issuing all vendors one all inclusive listing, at an affordable rate.

This low rate makes it possible for even the “little guys” to promote their wedding related business with the same information as everyone else. This eases the search for our brides, while expanding their options. “Couples shouldn’t be expected to search all over the web to get the answers and vendors they need, regardless of their wedding budget.”

As an added value, each vendor has extra tools to promote their business to couples, all included with their listing. For example, vendors can add photo galleries and video to showcase their best work or unique features to their venue.

Vendors who offer special rates for off-season dates, last minute availability, etc. can showcase these deals as “Promotions” on their listing as well as under the “Promotions” tool – which brides can search though to find great deals.

Also new, the Events feature allows vendors to add their Open Houses, Bridal Shows, Sales Events and anything else they may be hosting, to a master calendar. Couples can check this calendar to find what’s going on near them – searchable by distance within a zip code and by event category.

“We have a robust and easy to use tool. It was designed by brides, for brides and solves many of the issues we found while planning our own weddings!”

The Wedding Design Directory was launched with a focus of wedding vendors in Massachusetts, and is currently rolling out the rest of New England including NH, RI, CT, VT & ME though Spring 2011.

Wedding vendors looking for more wedding marketing information to showcase their business on The Wedding Design Directory should visit http://www.theweddingdesigndirectory.com/advertise.php .

Brides searching for their “perfect” vendors are encouraged to start their search at www.theweddingdesigndirectory.com .

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