TrueWomb Breakthrough Sleep System Honored With National Parenting Center 2011 Seal of Approval

The TrueWomb Sleeping Swaddle was awarded the 2011 Seal of Approval from The National Parenting Center for its ease of use and warm breathable fabric. TrueWomb also won the 2010 Innovation Award from the Juvenile Products Manufacturers Association.

Online PR News – 11-January-2011 – – Cedar Park, TX (onlineprnews) January 10, 2011 - TrueWomb, LLC, manufacturer of innovative and intuitive baby gear, is proud to announce its latest honor. The TrueWomb ( ) Sleeping Swaddle was awarded the 2011 Seal of Approval from The National Parenting Center. This honor comes shortly after TrueWomb’s winning of the 2010 Innovation Awards from the Juvenile Products Manufacturers Association in October.

In order to earn The National Parenting Center’s Seal of Approval, products are tested and judged by a panel of parents, children and educators over an 8-week period. Product testers then fill out detailed questionnaires focusing on level of sturdiness, desirability, interactive stimulation and other ingredients essential to a quality product. Test results are based on statistical averaging as well as comments received from the testers.

Reviewers rated TrueWomb tops for ease of use, and also loved its thick, warm yet breathable material. According to ( ) The National Parenting Center’s online review of the TrueWomb Sleeping Swaddle, “the fact that the directions are imprinted on the blanket so you can easily reference it every time was seen as brilliant by testers!”

“We are thrilled to be selected by The National Parenting Center for this honor,” says TrueWomb CEO Brent Hollowell. “The fact that this award comes from real parents who tried the TrueWomb Sleeping Swaddle themselves makes it especially meaningful.”

The TrueWomb system is the first of its kind to replicate the sensation of being inside the womb by controlling the movements of both arms and legs in a way that has not been done before. Tested by parents and pediatricians, the TrueWomb system solves problems such as sleep disruption and colic that many newborns and infants experience. The patent pending SwaddleTech Pouch – the cornerstone of the system – comfortably eases the legs into the fetal position while at rest, but allows the legs and hips to extend and stretch in the same way they do inside the womb. The upper system snugly keeps arms in place within the escape-proof SecureSleeve, while still allowing for natural movements. The adjustable ComfortWrap belt made from Soft and Flexible Velcro® creates a secure foundation at the waistline for the extension and retraction of the SwaddleTech Pouch.

The Sleeping Swaddle features lightweight, breathable fourway stretch cotton to provide comfort and prevent overheating and is available in four sizes: Extra Small to Large, and retail for $39.99. Products are available for purchase at, and select retailers. For a complete list of The National Parenting Center’s Seal of Approval 2011 winners, visit their website

About TrueWomb

TrueWomb, LLC, is an Austin, TX-based designer and manufacturer of innovative and intuitive baby gear that provides babies a nurturing head start by closely replicating the feel of the womb. Each product is engineered by Mother Nature to provide parents with practical solutions for their babies that aide in sleep and comfort – for everyone. TrueWomb is the only manufacturer of baby gear that gives babies the consistent flexibility and comfort of the natural womb’s full fetal position through its patent-pending SwaddleTech Pouch that includes specially engineered four-way stretch cotton construction. To learn more, please visit