Adults & Children Encouraged to Get Road Sense this Winter

Car hire comparison website has launched new winter road sense program for all those who use the roads

Online PR News – 26-October-2009 – – New road safety suggestions to help children – and adults – stay safe and sound throughout this winter have been launched by car hire comparison site

With daylight savings about to come to an end, the company’s new Road Sense promotion is designed to offer advice, support as well as resources to families concerned about safety with the nights drawing in.

Offers include 10% off all items in high visibility accessories and more clothing for kids at BrightKidz - with the discount available across its whole stock which means jackets and fleeces, to hats and umbrellas, all designed to be fun and help kids be seen. In addition, high visibility clothes network Cyberglow is offering a 20% off its whole catalogue of colourful reflective stickers and badges, and selection of luminous road safety clothing. – the first online car accessory provider aimed primarily at girls is also offering 20% off its entire catalogue (excluding any Minnetonka driving shoes or the Isotta Urban Glow range). The site is primarily popular among women, but it stocks handy buys for men too, features accessories such as car seat covers, travel blankets, steering wheel covers, and seat belt comforters.

While personal safety peak firm Survival Box are offering 15% off all purchases on the emergency Winter Car Kits, which include items such as a high visibility jacket, high energy food and also, a first aid kit, ice scraper and more.

Gareth Robinson, managing director of, says: “Winter can be a very dangerous time on the roads – for drivers and pedestrians.
Particularly with the dark nights, children can be vulnerable and the aim of Road Sense is to help parents keep their families safe.

“The Road Sense website features a growing range of offers, all of which are easily accessible online, together with a range of advice and information to help improve awareness of road safety.”

The Road Sense website – - is also offering the chance for consumers to win an essential winter kit worth £150 from Halfords, which includes necessary things like a tyre pressure gauge, a high visibility jacket, and an N-drive Sat Nav.

Advice and information on subjects including winter driving, car care, driving at night and what to do in an accident is also available as part of the site. compares prices from over 35 rental companies, including Alamo, Budget, Hertz, Holiday Autos, Sixt and Thrifty, in over 2000 locations worldwide.

To see the latest Road Sense offers and advice visit

About was launched in February 2003 and grew to become one of the UK's leading online car hire companies by 2006.

In 2007 the company re-launched its site to create the first major online price comparator in the travel industry. Using the latest technology the site now searches up to 35 different car hire websites, providing an impartial comparison of the best prices available in over 9,000 locations.

Websites searched include Alamo, Budget, EasyCar, Ebookers, Hertz, Holiday Autos, Opodo, Sixt and Thrifty, with the site quickly comparing prices and allowing customers to refine their search by car type.

The site also features over 5,000 pages of travel information in a mini-guide format.
In 2008 was voted Best Car Hire Website in the Travolution Awards. To book or for further information visit

Media Contact
Debbie Williams
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