Marketing eCommerce company, Oodi, launches marketplace for brands to buy and manage agency services

Marketing eCommerce company, Oodi, launches marketplace to modernize the way brands and organizations purchase and manage agency services

Online PR News – 12-August-2017 – Middletown, NJ – Oodi, a marketing eCommerce company, announced the launch of its online marketplace that allows businesses to easily and securely find, compare, purchase, and manage services from a roster of best-in-class marketing agencies. The Oodi platform was built to simplify and modernize the traditionally lengthy and complex process of contracting with and managing services from marketing agencies.

Oodi was founded by marketing expert, Karen Parisi, based on her own frustrations with the conventional way of finding and working with agencies. “I’ve launched great campaigns working with leading agencies, but something about the process was always debilitating, whether it was finding the right agency or keeping the project on time and on budget. And, as someone with a family she wanted to get home to, I was wasting too much time on issues that were avoidable. It was time for a change,” said Parisi. “Oodi takes the guesswork out of selecting the right agency for you and standardizes the project management process, so you can truly rely on your agency for partnership and have more time to focus on your other business-critical responsibilities.”

Through online stores, agencies sell pre-built marketing services from strategy development to web design directly on the marketplace. Buyers can filter and purchase those services based on their budget, timeline, deliverables, and other needs. Once purchased, buyers manage all aspects of the service from milestone delivery to payment directly on Oodi.

Users also benefit from Oodi’s secure payment tool, OodiPay, which allows buyers to make instant payments and move future payments into escrow. With this feature, buyers know their funds are safe until their agency delivers and agencies know they will get paid once the job is complete.

Oodi is a self-funded, woman-owned company based out of Middletown, New Jersey. For more information, visit