mamemo productions appointed again for World Future Energy Summit (WFES) 2011
12/22/2010

mamemo productions to provide top of the line support to the world's foremost annual conference for the renewable energy and environment industry for the third straight year

Online PR News – 22-December-2010 – – After mamemo productions’ highly acclaimed show production of the World Future Energy Summit (WFES) 2010, mamemo was appointed once more by Reed Exhibitions, the world’s leading events organizer, to develop and execute an innovative summit opening concept for the WFES 2011 on 17-20 January 2011 at the Abu Dhabi National Exhibition Centre (ADNEC), Abu Dhabi, UAE.

Recognized as the world’s foremost and must-attend annual meeting for the renewable energy and environment industry, WFES is hosted by Masdar and held under the patronage of His Highness General Sheikh Mohammed Bin Zayed Al Nahyan Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces.

mamemo productions Managing & Creative Director Sam Katiela has designed a special creative solution for the opening ceremony of the summit, which is expected to draw more than 3000 royalty, heads of state, ministers, industry leaders and other delegates from over 100 countries.

For WFES 2011, mamemo productions full summit solution features the following:
• A main summit area covering more than 6800 sqm, containing
o 3200-seat main summit theatre
o Customized stage with multiple screen concepts featuring the latest in visual projection technology
o Protocol compliant venue design (main summit theatre, majlis, VIP networking area)
• Development of the intelligence to create content based on materials from various sources and visualize abstract topics, making them easier for the audience to consume.
• Top of the line digital audio, lighting, and visual support for Abu Dhabi Hall at ADNEC
• Opening ceremony speaker management support
• Branding and decor solutions for Abu Dhabi Hall
• Documentation of opening ceremony in full HD.
• Event risk assessment by a licensed onsite safety manager

This appointment continues the established partnership between mamemo productions and Masdar, which includes the very first Masdar Exhibition during WFES 2008, Masdar Preview Stand for the Official Visit of Former US President George W. Bush, Masdar City Groundbreaking Event, Masdar Stand at GETEX 2008, Inaugural 2009 Zayed Future Energy Prize, Official Visit of US Department of Energy Secretary Dr. Steven Chu, Official Masdar Tour of German Chancellor Dr. Angela Merkel, and the Masdar Institute Campus Inauguration at Masdar City.