Using a publicly traded company's own resources as well as new technologies, companies can develop liquidity in their stock to raise money for growth
Online PR News – 17-December-2010 – – InBoundMarketingPR announced today that a new eBook titled ‘Building Liquidity in Small Company Stocks’ is now available as a free download from their website.
All companies that have liquidity in their stock have a few things in common:
•Large “footprint” on the Internet
•The perception by the trading and investment community that the company is superior to other companies
•A real company and a real business that is actually selling products and/or services or on the cusp of doing so
•A large following of loyal shareholders
In this eBook, we explain how to start using your company’s own resources as well as new technologies to begin to move your company's stock into liquidity. We explain how to use your website, news releases and other forms of media to start building your company's brand all across the Internet. We explain how to improve perception of your company in the marketplace and how to build your shareholder base - all necessary ingredients for a liquid stock.
“We have had very good success working with public companies as well as private companies with regard to building their brand across the Internet. But, small, publicly traded companies need liquidity in their stock to raise money to grow,” said Tom Allinder, President of InBoundMarketingPR. “We wrote the eBook to illustrate the process of building liquidity in micro and small cap company stocks in an organic fashion. Old methods which are essentially direct marketing and advertising like email are rapidly becoming obsolete and are very expensive”, said Allinder.
InBoundMarketingPR is an Inbound Marketing Public Relations Company that specializes in public relations, investor relations and brand building strategies such as search engine optimization, search engine marketing, website design and redesign, social media and content development and marketing. InBoundMarketingPR serves businesses of all types and sizes on a regional as well as global scale.