Malpractice Insurance Brokerage To Build Social Media Presence
11/29/2010

Clients of Madison Healthcare Insurance Services will have new sources of timely information about medical professional liability insurance and industry issues related to malpractice insurance.

Online PR News – 29-November-2010 – – HUNTINGTON BEACH, CA -- Medical malpractice insurance brokerage Madison Healthcare Insurance Services Inc. plans to significantly increase its social media presence to better serve its clients.

The outreach efforts, which will initially focus on Facebook, Twitter and LinkedIn, are intended to keep medical professionals informed about rapid changes occurring across the health care industry and how the company is responding to those changes on behalf of its clients.

When people think of medical professional insurance they tend to think in terms of malpractice insurance. But modern medical practices like businesses in other industries are finding that insurance products that didnt even exist a few years ago such as cyber liability insurance are increasingly important. Our goal is not just to sell insurance but to anticipate our clients future needs develop products that serve those needs and keep our clients informed about those products. Our social media initiative is a major step toward that goal.

"Given the scope of our services and the constantly evolving needs of our clients with regard to medical professional liability insurance and other types of insurance, we feel it's vital to build a strong presence on the most widely used social media sites. As a full-service brokerage with an emphasis on personal service, we need to be able to distribute information specific to our clients' needs as efficiently as possible and as frequently as necessary. Our Facebook, Twitter and LinkedIn presence will enable us to do that," said Kathryn A. Bowen, executive vice president of Madison Healthcare Insurance Services (http://www.madisonhc.com/).

The social media initiative reflects the company's integrated approach to fulfilling clients' needs. One example of this approach is the company's ongoing relationships with various insurance carriers. These relationships help Madison Healthcare Insurance Services find the best coverage possible for each client in an industry where premiums and policy specifics often vary based on geography, medical specialty, claim history and other factors.

In addition to medical professional liability insurance, Madison Healthcare Insurance Services' wide range of risk management solutions includes property and casualty insurance, employee benefits insurance and errors and omissions insurance, among others. All of the company's products are tailored to the health care industry, and the comprehensive nature of the company's offerings eliminates the need for clients to seek out multiple brokers. Clients include individual physicians, medical groups, surgical centers, skilled-nursing facilities, hospitals, urgent-care centers, home health agencies and health maintenance organizations.

"When people think of medical professional insurance, they tend to think in terms of malpractice insurance. But modern medical practices, like businesses in other industries, are finding that insurance products that didn't even exist a few years ago, such as cyber liability insurance, are increasingly important. Our goal is not just to sell insurance, but to anticipate our clients' future needs, develop products that serve those needs and keep our clients informed about those products. Our social media initiative is a major step toward that goal," Bowen said.

About Madison Healthcare Insurance Services, Inc:
Madison Healthcare Insurance Services Inc. is a full-service insurance brokerage that specializes in medical malpractice insurance, workers' compensation insurance, property and casualty insurance and more. The company's user-friendly online quote system allows medical professionals to search for insurance quotes quickly and easily.

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