Carmel, IN and San Francisco, CA – Online retailer SweatySports.com announces the launch of its online sporting goods store offering technically advanced products for the Sports Enthusiast.
Online PR News – 09-October-2009 – – SweatySports.com offers Women's Sportswear, Men's Sportswear, Footwear, and Sports Equipment for the discerning buyer looking for products which meet high standards for fabric, fit, and function.
Microtrends ©2007, author Mark J. Penn, states “Since 1995, the National Sporting Goods Association has been tracking the number of American children and adults who participate in various sports….while some old standards like baseball, swimming, tennis, and volleyball are declining – by an average of 13% - what’s on the rise are the more individual, nature-based sports, many of which 20 years ago, no one had even heard of.”
“SweatySports.com is targeting the fastest growing sports segments – the individual sports; mountain biking, yoga, hiking, skiing, backpacking, cycling, golf, etc. …” said Mark Losh, CEO of SweatySports.com. “We offer an alternative to the large department store style sporting goods retailers. Our customers want a more personal, individual shopping experience. They’re looking for a straight forward, informative, and fun shopping experience. We’ll be responsive to our customers’ wants and needs”, adds Losh.
After a successful beta period, SweatySports.com is publicly launching with the following brands; ANATOMIE, Agile Fitness, EKHO, Marika, Mission Playground, One Step Ahead, and Zorrel. “We look for suppliers who offer technically advanced products at a fair price and respect socially responsible practices” continues Losh. ‘We’ll be adding new suppliers in the coming weeks.’
SweatySports.com offers Women's Sportswear; sports bras, tanks and tees, tights and pants, shorts and skirts, sweatshirts and pullovers, vests and jackets, swimwear, and accessories – Men's Sportswear; tanks and tees, casual shirts, sweats and pants, shorts, sweatshirts and pullovers, vests and jackets, swimwear, and accessories – Footwear; running, hiking, training, and casual shoes – and Gear; cardio equipment, yoga and Pilates gear, exercise mats and balls, sports balls, and assorted games.
“Our team is made up of competitive athletes, boutique retail store owners, technologists, and serial entrepreneurs from successful start-ups. We want to be known for maniacal customer service.” adds CEO Losh.