Partnersâ€™ strengths in search engine optimization form unique combination for successful web marketing company.
Online PR News – 22-November-2010 – – Calgary, Alberta --- Two accomplished SEO (search engine optimization) professionals, Pat Assad and Louise Desmarais, are pleased to announce the launch of their new Internet marketing company â€“ Azura Marketing.
Azura Marketing is â€śstart-to-infinityâ€ť web marketing for companies that want to leverage the full power of the web.
â€śGone are the days when you put up a website and just assume that people will find it on their own,â€ť says Desmarais. â€śThe truth is they wonâ€™t find it â€“ no one will, unless two things happen: 1) the site has been built properly and is regularly maintained to attract and retain visitors, 2) there are off-site activities taking place to point people to the site.â€ť
Getting potential customers to your site can be a full-time job in itself. It means understanding how to make the search engines work in your favour and knowing how to navigate the intricate web of todayâ€™s Internet. â€śBetween SEO, social media, PPC (Pay-Per-Click), and email marketing, it can be overwhelming. Where do you start? What makes sense for your company?â€ť
Azura Marketing takes a slow, steady and purposeful approach. â€śThereâ€™s a lot of mystery around the whole Internet universe,â€ť says Desmarais. â€śOur first priority is cutting through the mumbo jumbo so our clients get it. Our next priority is making sure the right pieces are in place so that we have a firm foundation to build on. Otherwise, weâ€™re wasting our clientsâ€™ precious time and resources.â€ť
â€śAfter that, itâ€™s a matter of determining what initiatives make sense for our clients, keeping in mind who their customers are and where they live, and what the goals are for the site.â€ť
Clients of Azura Marketing will benefit from the unique combination of skills the partners bring to the table.
Pat Assad has been working as a full-time Search Engine Marketing consultant for over 11 years. She has a proven track record for increasing traffic, conversions, and ROI for clients in highly competitive markets. By adhering strictly to SEO â€śbest practices,â€ť Pat has been able to improve client conversions and achieve top rankings consistently.
Louise Desmarais is a sought-after web and SEO writer with a diverse writing career spanning more than two decades. â€śFresh content that is properly optimized for the search engines is perhaps the most important ingredient in a successful web marketing recipe. It just makes sense to have an SEO writer working directly on the business.â€ť
For more information, visit www.azuramarketing.com or contact Louise Desmarais at 403-201-7604 or email@example.com.