The Advertising Club of Westchester Presents “Online Reputation Management”
11/10/2010

The Advertising Club of Westchester (ACW) presents a social media / personal brand management event "Online Reputation Management" on Wednesday, December 7, 2010 from 6:00pm – 8:30pm at the Sheraton Hotel Tarrytown. Authorities Matt Wagner, Partner & Chair of the Intellectual Property Department at Diserio Martin O'Connor & Castiglioni, LLP (DMOC), of Stamford, CT, and Raphi Salem, Founder & CEO of New York City based SalemGlobal Internet Website Marketing will present.

Online PR News – 10-November-2010 – – FOR IMMEDIATE RELEASE

The Advertising Club of Westchester Presents “Online Reputation Management”
by Social Media Expert Raphi Salem & Intellectual Property Attorney Matthew Wagner

White Plains, NY (November 10, 2010) – The Advertising Club of Westchester (ACW) presents a social media / personal brand management event on Wednesday, December 7, 2010 from 6:00pm – 8:30pm at the Sheraton Hotel Tarrytown. Authorities Matt Wagner, Partner & Chair of the Intellectual Property Department at Diserio Martin O'Connor & Castiglioni, LLP (DMOC), of Stamford, CT, and Raphi Salem, Founder & CEO of New York City based SalemGlobal Internet Website Marketing will present.

Wagner and Salem will address concerns regarding online reputation management and repair, including:

• How to resolve online attacks from competitors, disgruntled ex-employees or angry customers
• What to do if a competitor is using our trademarks as keywords or copy your intellectual property
• How to remove negative material from the internet
• How to optimize your company's positive exposure on the Internet and gain greater visibility

Matthew C. Wagner is a partner at DMOC and Chair of the Intellectual Property Department. Wagner serves as lead counsel in intellectual property litigation and the procurement, defense and enforcement of intellectual property rights, including those of patent, copyright, trademark, trade secrets, unfair competition, cybersquatting and false advertising, in federal courts throughout the United States, the United States Patent and Trademark Office (PTO) and its Trademark Trial and Appeal Board (TTAB), and the World Intellectual Property Organization (WIPO). For more information on Wagner and DMOC, please visit http://www.dmoc.com.

Established in 1997, SalemGlobal is one of the leading and oldest website marketing Internet consultancies. Owner Raphi Salem has marketed, consulted on and produced over 300 websites and blogs for companies, corporations and non-profits of all sizes. During his career in technology and website marketing, Salem has provided solutions for American Express Publishing, Reader’s Digest, David’s Cookies, The Jewish Week of New York, and The Jewish Telegraphic Agency Salem conducts seminars and speaks regularly to national organizations about website optimization and internet marketing. For more info on Salem and SalemGlobal, please visit http://www.salemglobal.com.

There will be time for Q&A following the presentation. Hors d’oeuvres and a cash bar will be available to registered attendees. To register for this event, please email info@acw.org or call (914) 202-3116. Credit cards are accepted; registration is $40/member or $48/guest.

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About the Advertising Club of Westchester
The Advertising Club of Westchester, Inc. was formed in 1968 to improve communications and relations in advertising, public relations, media, sales promotion, academia, graphic arts, the community at large and cultural areas. ACW presents the highly coveted annual Big W awards to honor the most creative, innovative and memorable marketing and advertising work in the region. Membership benefits include the newsletter, events and seminars, a free membership directory, a mentor program, and more. For more information on the Advertising Club of Westchester, please visit www.acw.org.