Weiman Products Helps Customers Maximize Product Functionality with Informational Videos

Weiman Products, the Illinois-based manufacturer of specialty cleaning and polishing products, adds instructional “how-to” video content to its website, educating consumers about properly caring for premium surfaces such as stainless steel, leather, granite and more.

Online PR News – 08-November-2010 – – GURNEE, IL – Nationally renowned cleaning product manufacturer Weiman Products added a collection of informative “how to” videos to the ‘Tips and Information’ realm of its website. The videos are aimed to help customers properly care for their premium surfaces and to get the most out of Weiman’s unique and highly effective cleaning formulas.

Weiman’s current and prospective customers can learn, visually, the best methods for glass cooktop cleaners, stainless steel cleaner, and all of the latest tips on cleaning prized silver, leather upholstery and granite countertops.

Many of our customers expressed interest in a collection of videos that could convey visually the proper way to use Weiman products

“Many of our customers expressed interest in a collection of videos that could convey visually the proper way to use Weiman products, “ said Libby Gerberi, Weiman’s Marketing Manager. “We’re also providing basic tips and guidelines that every homeowner can follow to protect and prolong the life of popular household surfaces like stainless steel refrigerators and granite countertops.”

Weiman has received much positive feedback from the videos and has benefited from posting the videos on their consumer website, YouTube and facebook. Consumers are learning that, although most of Weiman’s products are surface-specific, some of them – like Weiman Granite Cleaner & Polish – can be used on granite as well as any sealed stone surface countertop like marble and quartz.

“People love to learn tips and ideas through video,” Gerberi continues, “and our website is one place our customers can go to learn more about how to use our cleaning and polishing products and how they restore furniture and appliances. The new material on our site helps people get the most from Weiman products – and ensure their investments last a long time.”

Weiman continues to grow - launching new products and regularly adding useful, pertinent content throughout its entire digital portfolio. The company takes an innovative approach to product development, total quality management, and has improved retail distribution and the exportation of its cleaning products to various international markets.

About Weiman Products: Weiman Products, LLC (http://www.weimanproducts.com) manufactures premium cleaning and polishing products for the consumer market, such as leather cleaner, along with commercial cleaning products for the healthcare and medical markets. Weiman products are available nationwide through mass retailers, grocery stores, hardware stores and specialty retailers. Weiman was founded in 1941 and is headquartered in Gurnee, IL.

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