Public Relations Firm Hires Digital Architect
Online PR News – 09-November-2010 – – FARMINGTON HILLS, Mich.— Marx Layne & Company—a full-service marketing, public relations and digital media agency—has announced Matt Schuler has joined the agency as the Digital Architect. The announcement was made by Michael Layne.
“At Marx Layne, our professionals utilize an integrated mix of marketing tools to help our clients connect with their target audiences,” said Michael Layne. “Digital marketing is an increasingly important aspect of customer engagement.”
As Digital Architect, Schuler is in charge of online reputation management, search engine optimization, or SEO, and online video production and content marketing. Schuler will also develop comprehensive social media strategies for agency clients as they engage their customers in ongoing dialogue through websites like Facebook, Twitter, LinkedIn and FourSquare.
Schuler graduated from Michigan State University with a Bachelor of Arts degree in Journalism. Before coming to Marx Layne, he was a producer, web editor and tech columnist for WOOD TV8 in Grand Rapids, Mich. He currently resides in Canton.
Founded in 1987, Marx Layne & Company is among Michigan’s leading independently owned public relations agencies. The agency provides individualized marketing and corporate communications services on a local, regional, national and global basis to clients in the energy, technology, nonprofit, manufacturing, retail, real estate development, financial, hospitality, educational, health care, professional service and communications industries.