Reach Global Companies Get Five (More) Minutes Of Fame
10/27/2010

Adrac Ltd directors did a live broadcast this morning from company HQ, the Technology Centre in Church, with Helen Randle of BBC Radio Lancashire.

Online PR News – 27-October-2010 – – Adrac Ltd directors did a live broadcast this morning from company HQ, the Technology Centre in Church, with Helen Randle of BBC Radio Lancashire.

The interview, for the popular Graham Liver breakfast programme, comes on the heels of renewed interest in the government's public sector spending cuts and continued reports of a struggling business environment.

Sohail and Israr Sarwar, directors of Adrac's parent company Reach Global, were approached by the BBC after the chief executive of Chamber of Commerce East Lancashire, Mike Damms, insisted local companies in the private sector are not daunted by the national cuts.

The directors spoke to Helen for almost exactly five minutes on air about why and how, in an economic famine, Adrac Ltd and the other Reach Global companies are taking on more staff and expanding their investment.

Some of the appointments they seek to fill will be through the creation of senior positions within Reach Global.

Israr explained to listeners that Adrac, Searchers, NetMovers and Tundu are successful in the long term because of diversity, careful investment and skilled staff.

Between them, they have been interviewed by newspapers, radio and television several times since Reach Global was launched in 2002, including the Financial Times and for the BBC flagship programme, Newsnight.

The podcast of the interview is temporarily stored here http://www.bbc.co.uk/iplayer/episode/p00bnw3k/Graham_Liver_26_10_2010/ and the timecode for the start of the piece is 02:12:20.