City firm, QuIC Financial Technologies, engaged Fold7 Digital to design and build a microsite to support their sponsorship of double gold Olympic star sailor, Sarah Ayton
Online PR News – 16-October-2010 – – City firm, QuIC Financial Technologies, engaged Fold7 Digital to design and build a microsite to support their sponsorship of double gold Olympic star sailor, Sarah Ayton.
Sarah, who clinched gold at the Athens and Beijing Olympics, has her sights set firmly on London 2012 and the QuIC team will be supporting her every step of the way.
The microsite, designed and built by Fold7 Digital, will chart Sarah’s activity, events, race results and her involvement with the QuIC team, including a regular blog. The award-winning agency also created an identity for the sponsorship that will live within the umbrella of the Corporate brand.
Simon Packer of Fold7 Digital commented; “QuIC identified strong parallels between Sarah’s athletic achievements and their own values and goals, making the sponsorship a great fit. The microsite enables QuIC to share the continuing success of the partnership with their clients and key stakeholders. Of particular importance is to engage and include their overseas offices in Canada, where there is huge interest in Sarah’s achievements.”