SWINDON Silicon Systems Launch ASIC Solutions for Industrial Pressure at the Embedded Design Show

ASICs for industrial pressure applications will be the highlight of SWINDON Silicon Systems appearance at the Embedded Design Show 2015

Online PR News – 10-October-2015 – Royal Wootton Bassett, Wiltshire – Always innovative, SWINDON Silicon Systems will be demonstrating a new initiative based on its already renowned design expertise and experience in the rugged environment of tyre pressure sensors. For the first time, the company’s custom, ultra-low power calibrated ASIC and MEMS single package solutions for the industrial pressure sensing market will be demonstrated on Stand H2 at the Embedded Design Show, The show takes place at the Ricoh Arena, Coventry on 21st and 22nd October.

Speaking about this exciting new development from SWINDON, Director of Sales, Richard Mount comments: “As with all products designed and produced by our team here at SWINDON, these new solutions are customised to exact customer requirements and deliver first class performance all the time, every time. Not only are they designed to save space and reduce power consumption but as both the ASIC and MEMS are calibrated over temperature at final test, they improve efficiency and, importantly, save costs at system level manufacture.”

To reinforce the reputation of SWINDON as leaders in ASIC design, test and supply, Technical Director, Clive Bunney has been invited to take part in the New Electronics Conference taking place alongside the exhibition. Clive will sit on a panel debating “Challenging our Assumptions on Choices of Silicon for Systems”. With his vast knowledge of the industry, Clive will ensure attendees at the Show will walk away with new enthusiasm and ideas for future design projects. This panel debate will take place on Wednesday 21st October at 12.15pm and its aim is to promote a renewed and closer examination of assumptions that may be costing design teams time and money and jeopardising success. A lively debate and exchange of opinions is expected.

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Note for editors
SWINDON Silicon Systems (SWINDON), a leader in high performance and low cost mixed signal ASICs (Application Specific Integrated Circuits) and integrated MEMS sensor interface solutions, part of Sensata Technologies, one of the world's leading suppliers of sensing, electrical protection, control and power management solutions, has five decades experience in the design, production test and supply of ASICs for Automotive and Industrial applications.

SWINDON’s UK-based design and production teams are experts in ultra-low power sensor interfaces resulting in becoming the global leader and foremost supplier of ASIC/MEMS solutions for Tyre Pressure Monitoring Systems (TPMS), supplying over 50% of the global demand. With leading in-house design and production test and calibration facilities, SWINDON’s business is to provide customers with a competitive advantage, both technical and commercial, and supply the highest quality ASIC/MEMS for the lifetime of their product.