Binatone, a UK based company has its presence in several countries globally and supplies various telecom products to the leading telecom companies and reputed brands. Binatone is the official licensee partner of Motorola in USA and North America with complete product management and marketing undertaken for Motorola branded Digital cordless phones, Digital photo frames and Digital Baby monitors products. With a group sales of over half a billion US dollars, Binatone is poised to grow over 20% annually with new business and new markets expansion.
Online PR News – 21-September-2010 – – Delhi witnessed the spectacular launch of BINATONE MOBILE on the 9th of September 2010. The event started with an audio visual presentation depicting the connection BINATONE has built with their latest technology with the imagination of the Indian common man. The stage was set depicting the London Bridge on one side and an Indian bridge on the other connected through the logo of Binatone. Seven mobile phones were launched by Mr. Sat Murthi, Executive Vice President, Binatone telecommunication.
On this occasion Mr. Sat Murthi said, “BINATONE is on a mission to break the technological barrier for Innovation and would want the latest technology of Binatone to be available to the Indian common man at an affordable price. The 3 unique features of Binatone product range are:-
The Audio Boost – for clarity of sound.
The Power Saver – for long battery life.
& the B Zone – that would provide a feature set that has until now been in the domain of only high end smart phones.
The phones were showcased in an incredible fashion show based on the Indian tradition of swayamvar by Designer Pawan Suchdeva, depicting the marriage of European technology with Indian Imagination.
The hot and spectacular Prachi Desai was the show stopper, who appeared on stage along with Mr. Pawan Suchdeva and Mr. Sat Murthi.
Prachi Desai looked spectacular in a dress that was specially designed for the show by the famous designer Malini Ramani, daughter of Bina Ramani who was the inspiration behind the foundation of Binatone and after whom the company is named.
The fashion show was followed by a mesmerizing laser angel show signifying the technological advancement & research capabilities of Binatone.
The surprise element of the show was when Mr. DINO LALVANI appeared on stage and announced the launch of the 8” home surf touch tablet based on android technology.Mr. DINO LALVANI said that India deserves the best of technologies and that their research & development facilities located in Bangalore has made it possible to launch this product at an unheard retail price of Rs. 8995/- only.
Binatone has finally broken the price barrier for high technology products & seems poised to conquer the Indian market with an initial investment of over 50 crores scheduled for their first year in India.