Bass and Energy will engage in strategic nightclub partnerships in Hollywood, providing L.A. with new nightclubs, new club nights, and hosting pop-up parties.
Online PR News – 30-June-2015 – Los Angeles, CA – A brand new, EDM events company has been launched in Hollywood, named Bass and Energy LLC, or ‘BAE’ for short. BAE will engage in strategic nightclub partnerships on Hollywood Boulevard, providing L.A. with new nightclubs, new club nights, and host mobile, pop-up parties around the city.
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The ‘BAE’ experience is all about making sure that every guest is treated like a VIP — something sorely lacking in Hollywood’s elite club scene. With an innovative rewards program, BAE will offer its regular visitors free passes, free drink tickets, front-of-the line access, and other special VIP incentives. To step into a BAE club night is to step into a luxurious experience, where every detail is taken care of. No pushy bouncers, no grumpy staff — only great bass music with great people.
Over the next few months, BAE will start appearing around the city, with events at college campuses, ideal locations around town (pool parties, day parties, and night parties), spreading awareness about the larger, full-scale launch to come.
BAE was co-founded by Ross Palmer (CEO) and Angel George (President), who have extensive experience in the EDM scene. Palmer worked for Armada Music in the Netherlands (the record label of 3 time world’s #1 DJ Armin van Buuren) and was one of the founding members and head A&Rs of EDM.com/The EDM Network, growing the network from 3,000 followers on one channel to 6 channels totaling in the millions of followers. He has over 10 years experience as a professional DJ, playing festival stages with crowds of over three thousand. He has been a professional DJ since his college years, where he was the campus DJ of Colorado College and hosted weekly pop-up dance parties.
Los Angeles native Angel George (President) is a self-made entrepreneur who became infatuated with electronic dance music while working as a party/event photographer at UCLA. Not long after, he began a DJ career that would put him behind the decks of the hottest clubs in Hollywood. He became an event coordinator and key partner for the Bruin Party Network (BPN), a promotions company which provides safe transportation and all-inclusive access to the best clubs and events in southern California, packaged into one, cohesive concierge service. He independently started University Clublife, a marketing company that handles promotions and marketing forInsomniac, sbe, and numerous festivals, running the company for 2 years. Angel George then co-founded S2V Marketing, which specializes in experiential marketing, collecting customer data, and educating clients about new products, services and mobile applications during trade shows and events. Major clients included Red Bull and Uber technologies.
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