New sales support to assist in consumer electronics and home small appliance categories at retail
Online PR News – 26-June-2015 – Campbell, CA – Campbell, CA, June 26, 2015 - Adaptive Sound Technologies, Inc(ASTI), the leading sound machine company, appoints XFactor Sales as its new manufacturer's rep firm for U.S. to specifically help support new business with leading retailers like BestBuy, Kohls, Toys R' Us, and Apple stores. XFactor Sales specializes in the consumer electronics and mobile product industries. The announcement was made by Keith Washo, VP of Global Sales & Marketing at Adaptive Sound Technologies, Inc and signifies ASTI's continued growth in new markets, particularly retail and etail to meet the expanding demand for sound machines.
"As we continue to pursue growth in all areas for sound machines, the consumer electronics and home goods segment of retail has become a major focus point for our company," stated Keith Washo. "We have been a leaders in sound machines for this sector, with innovative products including Sound+Sleep Therapy Systems and our LectroFan sound machines, as examples, so we need to make certain that we are partnered with the best rep firms with roots in both consumer electronics and home small appliance product categories and retail. XFactor Sales embodies these important traits, and we look forward to a great relationship with their team."
Joe Yost, Principal of XFactor Sales, added "XFactor Sales is proud to add Adaptive Sound Technologies, Inc to the roster of brands we represent. We like to partner with the best the industry has to offer, and ASTI's award winning and best rated products speaks for itself. We believe that collaboration and support flowing between manufacturer, rep and vendor are critical for the success of all three, and we look forward to fostering this line of communication moving forward for the Sound+Sleep and LectroFan products"
ASTI, the leading supplier of sound machines, started in 2008 developing products that help people sleep soundly without the need of sleep aides or prescriptions. The company's goal, help people fall asleep and stay asleep naturally, has been the core of its innovation and product development. Headquartered in the heart of Silicon Valley and backed by engineers with extensive backgrounds from some of the world's best tech companies, they have developed best-selling sound machines that redefine the science of sleep. With over 500 million people worldwide suffering from sleep disorders – spending an estimated $16 billion annually on treatment –the company is on a mission to serve this mass market. You can learn more about the Sound+Sleep at www.SoundOfSleep.com and LectroFan at www.LectroFan.com
About XFactor Sales:
With a combined 75 years industry experience, XFactor Sales helps companies launch brands at retail. XFactor Sales has an excellent history of launching, maintaining and growing some of the best and most recognizable brands in the world. Our offices are centrally located in Minneapolis, MN close to some of the biggest US retailer headquarters.
Adaptive Sound Technologies, Inc (ASTI)
1475 South Bascom Ave.