dJAX Launches Its Premium Display Adserver for Ad Agencies
03/24/2015

dJAX has launched its Premium Display Adserver platform with commanding features.The new version includes Platform Reporting, Optimized DB and Manual Linking.

Online PR News – 24-March-2015 – Bangalore/India – dJAX Adserver Technology Solutions a leading adserver solution provider launches its Premium Display Adserver software which is built specially for Ad Agencies, Publishers and Ad Networks. It is highly recommended to anyone who needs to manage their entire online advertising business within in a single interface. The Premium Display Adserver solution is an enhanced and extended version of their familiar product Display Adserver.

The Premium Display Adserver platform particularly boosts your system performance and manages multiple user accounts simultaneously from a single login. They have crafted this platform with an innovative Real time tracking technology that lets the administrator of an ad network to evaluate the overall campaign performance in real time and streamline with pre-integrated targeting features that help in reaching the right audience.

The special feature of the newly launched Premium Display Adserver is that it deploys real-time decision-making components such as Platform Reporting, Inventory Management, Manual Linking, Optimized DB and Custom Size Creative.

The statistical information of the ad network performance is provided by the Platform Reporting tool. This transparent report helps in analyzing and optimizing your ad inventory efficiently. The report can also be customized by using the conversion metrics, filters and group by options. The filter option further enhances the feature of the reporting tool and gives you a dynamic way to view the data in real time.

This product has a trailblazing and highly scalable inventory management system for managing both advertiser and publisher. The inventory management gives you all the precise information about every single user who has been signed up with an ad network. The information will be updated continuously and the system offers fast reaction to the changes.

dJAX Premium Display Adserver platform lets you to manually link the banners to the available and relevant zones although the server engine does this task automatically. Administrator or an advertiser can able to link manually to any available zone in order to run the campaign efficiently.

A well Optimized Database integrated into this platform for a stronger data management, large data handling and to increase ROI. This crash- and attack-resistant database is structured to increase the scalability and also offers excellent security to the data.

The flexibility of the platform is enhanced by the Custom Size Creative that supports ad unit of any size and allows the user to create their own personalized banners. The platform makes the complex risky transaction into simpler through its Revenue Reporting System, which provides detailed revenue report.

Apart from these special features, the platform has improved its targeting features and makes the Real Time Bidding more powerful and designed a user friendly interface that can be easily handled by the end user.

For more details on Premium Display Adserver visit: http://www.djaxadserver.com/djax_premium_display_adserver.php