Celebrity stylist Nicky Hambleton-Jones is providing styling training to retail sales teams to boost revenue and increase customer experience.
Online PR News – 13-March-2015 – London – NHJ Style Academy, founded by presenter of TV’s Ten Years Younger and top professional stylist Nicky Hambleton-Jones, is launching a new intensive training course developed exclusively to give fashion retail sales assistants a foundation in personal styling techniques.
When sales staff are able to offer customers styling advice and spend time helping them to shop, making recommendations and introducing them to accessories, the results can be quite remarkable. A customer who visits a store to browse or for one or two specific items could end up enjoying a confidence-boosting shopping session, finding many items they may not have considered, a fact that is highly likely to not only drive up their eventual spend but also encourage future loyalty.
The course has been designed to excite sales assistants about the prospective difference they could make to the business they work for, as Nicky explains: “A boutique or store’s most crucial brand ambassadors are its front-line sales assistants. We’re interested in helping store owners and managers to unlock the untapped potential, talent and business acumen within their sales team by showing them just how important they are to the success of the store.”
The day-long personal stylist course uses a varied and interactive range of methods to teach attendees how to increase the value of every single transaction by styling each individual customer with confidence, introducing them to new trends and ways of dressing and enhancing the way they feel about themselves using the latest fashion industry tips, techniques and terminology.
Course participants will gain a deeper insight into the importance of product and label knowledge; how to tailor styling advice, understanding how to flatter different body shapes and how to use accessories to create versatile looks while increasing spend. They will also be taught invaluable skills in effective listening, beginning a conversation and creating engaging communication for a memorable customer experience.
Nicky continues: “Investing in developing sales teams in this way is a fantastic route to higher turnover, a transformational customer experience and improved productivity - it really is a fast track route for any store owner or manager to revolutionise their business. What’s really incredible are the amazing results and bottom line impact you will see after sending a member of staff on a training course for just one day. In our view, it’s a total no-brainer!”
The next course takes place in Covent Garden, London between 9.30am-6pm on Monday April 13th 2015. Visit www.nhjstyle.com for more information and to book. Places are limited to 10 and are available at the early bird rate of just £395 if booked by 31st March using voucher code EB105. Book online at www.nhjstyle.com.