Hitachi Data Systems and InMage Ink Reseller Agreement to Deliver Heterogeneous Replication for Mid-Market Organizations

Hitachi Data Systems and its partners to compete more effectively in far more opportunities, while also enabling joint customers to meet the strictest RPO/RTO requirements and improve on recovery reliability.

Online PR News – 03-September-2009 – – SANTA CLARA, Calif. — September 1, 2009 — Hitachi Data Systems Corporation, a wholly owned subsidiary of Hitachi, Ltd. (NYSE: HIT) and the only provider of Services Oriented Storage Solutions, and InMage Systems (, a leading independent software vendor of disk-based business application recovery solutions for heterogeneous environments, today announced an agreement whereby Hitachi Data Systems will co-brand and resell the InMage Appshot technology. Through the strategic partnership with InMage, Hitachi Data Systems further expands its portfolio of replication and data protection software to meet the operational and economic needs of customers of Hitachi midrange storage systems.

“This is a good strategic move for Hitachi Data Systems and a validation for InMage,” said Steve Duplessie, senior analyst and founder, Enterprise Strategy Group. “Most typical recovery solutions available to the midmarket are complex, expensive and proprietary. This agreement will enable Hitachi Data Systems and its partners to compete more effectively in far more opportunities, while also enabling joint customers to meet the strictest RPO/RTO requirements and improve on recovery reliability.”

“We’re excited to work with Hitachi Data Systems to provide data replication and application recovery solutions that will address the current cost, management and capability challenges facing mid-market data protection,” said John Ferraro, CEO, InMage. “Customers deploying our joint solutions will be able to successfully handle the data protection issues exacerbated by high data growth, a widespread problem in our industry today. InMage removes backup windows, provides granular recovery options that minimize data loss on recovery and supports extremely fast and reliable recovery for both data and applications.”

InMage solutions combine continuous data protection, remote replication and application failover in a single, easy to deploy and manage platform that provides comprehensive recovery capabilities for midmarket companies. InMage supports rapid, reliable recovery for key enterprise applications including Microsoft Exchange, SQL and SharePoint as well as Oracle, MySQL, BlackBerry Server, SAP, and any Windows, Linux or UNIX file system, among others.

“We are pleased to partner with InMage as we look to provide our customers with even more options to protect their data and deliver operational efficiencies to their storage environments,” said Brian Householder, senior vice president, Worldwide Marketing and Business Development, Hitachi Data Systems. “InMage brings a high degree of application integration, network optimization and automated management, providing compelling recovery and availability benefits to midmarket customers struggling with business continuity problems in heterogeneous environments.”

With evolving economic challenges and ever changing business requirements, customers need greater flexibility for their storage infrastructure. The Hitachi midrange portfolio provides a comprehensive set of solutions that deliver an industry first platform with enterprise-class functionality ideally suited midrange environments such as storage virtualization, dynamic tiering and advanced replication. Hitachi Data Systems provides a comprehensive midrange storage portfolio to maximize storage asset investments and optimize operational efficiency and resilience for its customers.

About InMage Systems
InMage is the leading independent software vendor in developing and delivering comprehensive, disk-based and scalable business application recovery solutions. Targeting mid market enterprises, InMage solutions provide solid data protection for high growth data environments while eliminating backups, minimizing data loss on recovery, shortening recovery times, and increasing recovery reliability in heterogeneous environments. InMage uniquely offers granular protection and AppShot technology to further support its customers’ local backup, remote disaster recovery and high application availability requirements. For more information, visit

About Hitachi Data Systems
Hitachi Data Systems Corporation provides Services Oriented Storage Solutions that enable heterogeneous storage to be dynamically provisioned according to business needs and centrally managed via industry leading Hitachi storage virtualization software. With over 4,000 employees, and as an integral part of the Hitachi Storage Solutions group, Hitachi Data Systems delivers storage infrastructure platforms, storage management software and storage consulting services through direct and indirect channels in over 170 countries and regions. Its customers include nearly 60 percent of the top 100 companies on the Fortune 500®. For more information, visit the company's Web site at

About Hitachi, Ltd.
Hitachi, Ltd., (NYSE: HIT/TSE: 6501), headquartered in Tokyo, Japan, is a leading global electronics company with approximately 390,000 employees worldwide. Fiscal 2007 (ended March 31, 2008) consolidated revenues totaled 11,226 billion yen ($112.2 billion). The company offers a wide range of systems, products and services in market sectors including information systems, electronic devices, power and industrial systems, consumer products, materials, logistics and financial services. For more information on Hitachi, please visit the company's Web site at
Press Contacts:

Hitachi Data Systems
Melissa Rische
(408) 970-4849

Sparks & Associates for InMage
Sandy Moul
(760) 448-5822