She has extensive experience in marketing for professional services firms and a deep knowledge of the accounting industry
Online PR News – 22-January-2015 – Miami, FL – MIAMI, Lisa Montejo has joined nationally recognized public accounting firm MBAF as Chief Marketing Officer. The announcement was made by Tony Argiz, Chairman and CEO of MBAF.
Montejo joins MBAF with more than 20 years of experience developing and implementing strategic and tactical marketing initiatives designed to drive growth, market awareness and brand recognition for global and national professional services firms. In her role as Chief Marketing Officer, Montejo will lead MBAF’s marketing team in creating and executing a cohesive marketing, brand and communications strategy that includes digital marketing and direct sales support, events and community relations.
"With a proven track record in communications, business development and brand marketing, Lisa is a valuable asset to both our firm and our executive leadership team," said Argiz. "She has extensive experience in marketing for professional services firms and a deep knowledge of the accounting industry. We are pleased to welcome her to our team."
Prior to joining MBAF, Montejo served as the director of marketing for a national public accounting firm and has held marketing positions at other global professional services firms. She is a member of the Association for Accounting Marketing and the Construction Financial Management Association. Montejo previously was a volunteer for the Cooperative Feeding Program and Broward County Chapter of the Red Cross, First Steps and the Palm Beach Chamber of Commerce Athena Awards Committee. She also served for two years as a judge for the South Florida Business Journal Business of the Year and Woman of the Year awards.
MBAF is ranked nationally as a Top 40 accounting and advisory firm by Accounting Today, and named one of the 2014 Top Five Best of the Best firms in the country by INSIDE Public Accounting, chosen for demonstrating long-term consistency and exceptional performance, regardless of outside factors. MBAF has more than 400 highly qualified principals and employees that serve domestic and international clients across a broad range of industries and practices in more than 44 countries and all 50 states. Its offices are located in New York, Valhalla (Westchester, NY), Miami, Baltimore, Boca Raton, Boulder, Fort Lauderdale, Orlando, and India.