One of the Nationâ€™s leading 360 Degree Virtual Tour and Architectural Photography firms has undergone some major changes over the last few months.
Online PR News – 22-December-2014 – Seattle, WA – One of the Nationâ€™s leading 360 Degree Virtual Tour and Architectural Photography firms has undergone some major changes over the last few months. The most prevalent of which being a full brand name change.
The name modification went official last week and the company is slowly introducing the new brand name, new company logo, and new website.
360 Virtual Visions, as a name, will soon be no more.
It comes as great news that Invision Studio will still be offering the same products as it has in the past along with a few new ones. By early 2015, Invision Studio proposes to introduce a full array of visual advertising products for real estate and commercial properties including architectural photography, property video, drone photography, mobile apps, and more.
â€śThrough our name, we had pigeonholed ourselves to 360 Virtual Tours, making it nearly impossible to expand our product line. The new name allows us to expand as far as we want. Our goal is to become a company that markets commercial and residential properties in every way possible. A one-stop-shop, if you willâ€ť â€“ Jason Sievert-Hinze the companyâ€™s CEO.
This announcement should come as a breath of fresh air to its current and future clientele, as itâ€™s been widely known that there has been frustration with customers remembering the name and trying to verbalize it in conversation.
The company had been considering the name change for years. The official transition began in October of this year and reported to be complete by the end of December.
â€śIt made sense back when we started the company, because 360 Virtual Tours were practically unknown to the world. Much of our time was spent explaining what our product was, so it was very important for the product itself to be somewhat clarified in the name. We soon learned that it lacked longevity. A name needs to be simple and memorable, ours was not, and we knew it had to go.â€ť
The company also announced that it would be changing its brand logo, something they havenâ€™t been shy about doing in the past. The current logo being their 3rd rendition in 4 years.
Along with that they are believed to release a new website that will make it easier for consumers to explore their products and get instant pricing through a new simple quote builder.
â€śSometimes you have to take a step back to take 3 steps forward. With the new location in Seattle, new name, new logo, new website, and new products; the new company will be hardly recognizable other than the product itself. Luckily, we donâ€™t have much repeat clientele in our industry, but we will be working hard next year to build Invision Studioâ€™s reputation and clientele up to the standards of what it was as 360 Virtual Visions.â€ť
The company is expected to make its other re-branding announcements in the coming weeks.