Samooha, a business software solutions provider announced today that it has launched a new corporate identity and logo in line with strategic brand positioning.
Online PR News – 20-August-2014 – Singapore – The announcement, made by Samooha CEO Mr. Noe Saglio who also said that the company is exploring new business opportunities and sales territories.
Mr. Saglio commented: “We have entered a very important and exciting phase for Samooha. The company enjoys a strong foundation which has strengthened over the past 8 years, and is now well placed for new services, more products, and continued growth. Therefore, we required a stronger brand identity to distinctly communicate Samooha's integrated solutions and its mission to transform the way business solutions is delivered.”
“Hence adopting a new logo and visual representation for Samooha, is both timely and appropriate.” Mr. Saglio added.
The new corporate identity is linked with Samooha’s product’s key values; simple, scalable, and flexible. The new logo also represent connection between Samooha and Business Community.The font and shape of the brand mark reflects the simple yet smart architecture of Samooha’s applications and the color palette chosen is bright and vibrant and directly references to the Samooha’s new vision.
In addition, the new tag line “Designed by Passion, Built for Business” reflects the fact that Samooha is simultaneously proactive and reactive to market changes and needs.
Regional Sales Director of Samooha, Mr. Mike Ghasemi said, “Our new logo and tag line emphasize our core competencies and offer a clear statement of our future direction and role. They are in line with our vision of becoming a leading technology consulting firm in the region in respect of solutions, professional services, and education.”
Founded in 2006 in France, Samooha is an industry leader in providing simple and scalable business management solutions that help organizations transition smoothly to an integrated world where applications and information reside anywhere.
Headquartered in Singapore, the company serves a wide range of industries and customers in the region. With a complete family of business solutions, Samooha helps organizations achieve their most critical business objectives through:
• Unmatched simplicity to overcome IT complexity
• High availability to maximize business uptime
• Optimized applications to increase business agility and gain a competitive advantage
• Investment protection to provide a smooth transition to new technologies while leveraging existing infrastructure