TridentGroup unveils its new range of corporate gifts at Giftex 2014

Trident Limited is the flagship company of TridentGroup, a USD 1 billion Indian business conglomerate and a global player. Headquartered in Ludhiana, Punjab.

Online PR News – 31-July-2014 – Punjab – India’s leading diversified business conglomerate, TridentGroup has unveiled its new collection of corporate gifts at the prestigious annual event, Giftex 2014. Launched in the year 1988, Giftex is India’s premier and oldest corporate gifting exhibition for corporate buyers and sellers. The latest edition was organized at Nehru Hall, Worli, Mumbai from 18th to 21st of July 2014. This year the event saw 6000+ visitors during the span of four days. The annual event was launched 26 years ago with an aim to establish a common platform as a meeting place for sellers and buyers of gifts and stationery.

In order to establish itself as a player in the gifting segment, TridentGroup has participated for the first time ever in this trade event and classified its gifting collection into four different themes – festive collection, wedding collection, corporate collection and personal collection. TridentGroup was the only brand to display gift sets in bath linen category. The Group witnessed 1000+ visitors during these four days to whom they personally explained about the displayed products as well as about the company.

Being a B2B module exhibition, the target audience at the event are corporate gift buyers (direct buyers) and wholesalers, distributors, dealers etc. (trade community) wanting to place bulk orders and possible business collaboration respectively. Corporate buyers include Pharma companies, FMCGs, FMCDs, Hospitality Industry, BPOs, builders, developers, big, medium and small business houses. Exhibitor list includes gifts/utility product manufacturers and traders of gifts stationery, handicrafts, and home décor, electronics, jewelry and lifestyle products. Other brands that participated at Giftex 2014 were Godrej Nature Basket, Luminarc, Croma, Morphy Richards and Adidas to name a few.

With the overwhelming response received this year, TridentGroup will be looking forward to participating next year as well.