Search engine optimization should not be limited to Google only. In fact, you should strive to optimize your website for three major search engines: Google, Yahoo, and Bing
Online PR News – 25-August-2009 – – When you talk about search engine optimization, you would usually associate it with Google. After all, it’s the best search engine in the world, isn’t it? It has the highest traffic among all search engines, and perhaps the biggest network. So popular it is that 'Google' has just been accepted in Merriam-Webster Dictionary as a verb.
It is also considered as an authority when it comes to websites. Google has perhaps the most stringent rules when it comes to indexing your web pages. They have too many requirements in terms of relevance, keyword use, keyword density, number of web pages, size of your website, inbound links, and a whole lot more. That’s why if your website gets listed in Google, then it means that you can already be trusted by Internet users.
However, you should keep in mind that Google is not the only search engine in the World Wide Web today. You also have two major websites called Yahoo and MSN. If you want to take advantage of traffic, page rank, and great visibility for your web pages, you should aspire on optimizing your website for these three search engines.
Why Is It Important?
As mentioned, Google possesses the longest list of requirements for indexing. Hence, it will definitely take months before you can have some of your pages included in their database. Moreover, your page rank doesn’t start at high scores such as 3 5o 5. At the very least, you’d get 1 or 2, unless you have already built excellent inbound links, well-optimized contents, and validated HTML codes. This means that your web pages don’t really appear on the first pages of search results at the start.
You need to optimize your website for Yahoo and MSN as form of leverage. While you’re waiting to climb to the top in Google, you can benefit from the high traffic and good placement that these two search engines offer to Internet marketers. Besides, you can never really underestimate the traffic that these search engines can give you. They still have millions of Internet visitors every day.
How Can You Perform Tri-SEO?
Since you’re dealing with three different search engines with varied algorithms, it would be quite difficult for you to perform search engine optimization. For one, you have to be mindful of any new rules that each of these search engines implement. If you have not been paying attention, you could be penalized, and you would lose your chances of getting your web pages indexed immediately.
Because of the complexity, you may want to leave the search engine optimization to an expert. In Dallas, there would always be an SEO company that can help you with tri-SEO. Their specialists understand the different rules set up by these three search engines and can find common grounds, so their optimization strategies can already apply for Google, Yahoo, and MSN. They can also keep track of your website’s progress to make sure that you’re getting traffic and excellent page rank from these search engines.