Pudding.ai customers can now benefit from real-time ads creative performance analysis without leaving the Salesforce workspace
Online PR News – 22-March-2022 – Tel Aviv – Pudding.ai today announced it has launched Creative Insights on Salesforce AppExchange, empowering customers to gain real-time insights on their ads' creative performance. The application leverages artificial intelligence (AI) technologies to identify creative elements that increase and decrease ad performance and translate those into actionable insights. Users can understand how each creative element across the selected creative type (image, video, carousel, copy) impacts the overall ad performance based on chosen KPIs.
Integrated directly with Salesforce, Pudding.ai Creative Insights is currently available on AppExchange at https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3u00000PGPU1EAP
Pudding.ai Creative Insights
Customers using the app are able to easily understand their ad creative performance and answer what creative works, why, and how to improve it in order to maximize their ROI. Pudding.ai users benefit from enhanced communication between their media and creative teams, closing the feedback loop and increasing overall productivity.
In addition to a real-time performance overview across digital channels, Pudding.ai Creative Insights identifies creative trends and ad fatigue.
Comments on the News
- “We’re thrilled to join Salesforce AppExchange and offer the Pudding.ai Creative Insights application to all brands interested in generating real-time actionable insights for their digital campaigns’ creatives,” says Anastasia Logvinenko, CEO and co-founder of Pudding.ai. “Now, clients can leverage our AI technology without the need to leave their
workspace and gain a cohesive user experience to increase digital marketing performance and productivity.”
- “Pudding.ai is our go-to solution for ads analysis, optimization and strategy. Our marketing team no longer spends time working on manual data-collection and ad performance analysis. Everyone feels they receive the feedback they need to optimize and strategize future campaigns.” Shay Feuer Zilber, Marketing Project Manager
- “Creative Insights by Pudding.ai is a welcome addition to AppExchange, as they power digital transformation for customers by offering real-time ads creative performance analysis,” said Woodson Martin, GM of Salesforce AppExchange. "Salesforce AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs.”
About Salesforce AppExchange
Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. With more than 7,000 listings, 10 million customer installs and 117,000 peer reviews, AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.
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Pudding.ai is an ad Creative Intelligence solution that provides a complete data analysis for advertisers in real-time. As a leading ad creative analysis solution across all digital platforms, it helps marketers gain actionable insights for all creative elements. This makes it possible to optimize digital campaigns based on real-time performance data. With Pudding.ai you can easily understand why some creatives perform well while others don't, and easily communicate campaign insights with media and creative teams.