Toronto-based mortgage professional inducted into industry Hall of Fame

HomeEquity Bank’s Sue Pimento has been inducted into the Canadian Mortgage Professional Hall of Fame 2020 list

Online PR News – 12-January-2021 – Toronto, ON – A Toronto-based mortgage professional has been recognized in a prestigious list of leaders and role models who have set the benchmark for the rest of the industry to follow.

HomeEquity Bank’s Sue Pimento has been included in Canadian Mortgage Professional magazine’s Hall of Fame report, honoring the 22 industry veterans who have helped shape the Canadian mortgage landscape over the past 20-plus years – and continue to do so today.

“It’s a long way to the top – but the best leaders take people with them on their journey. The members of CMP’s 2020 Hall of Fame class have not only been successful in their own careers, but have also prioritized collaborating with fellow mortgage professionals and helping people in their communities,” says the editorial team at Canadian Mortgage Professional.

“If not now, when?” That’s Pimento’s personal motto – one that has led her to achieve considerable personal and professional success. She has leveraged her ability to spot mortgage talent to build successful sales teams at companies such as Invis Mortgage Intelligence, Scotiabank and Mortgage Alliance. Since joining HomeEquity Bank in 2015, Pimento has grown the Eastern Canada sales team from two to 35 employees and has ascended to the vice-president of sales role.

Pimento has also taught licensing courses for agents and brokers and has established herself as an engaging speaker who’s been featured at events such as Spoken Lives, Powerful Women of Today and The Zoomer Show. “I like to consistently add value, be open to feedback and make sure I leave things and people better than when I started,” she says.

For the full report see issue 15.12 of Canadian Mortgage Professional magazine out now. To view the list and to find out more about Pimento, click here: https://


Canadian Mortgage Professional (CMP) is the leading business magazine for the mortgage and finance industry and a key resource mortgage and finance professionals turn to for in-depth industry issues, market trends, business analysis and intelligence. CMP is also very well known for its annual surveys and special reports such as Brokers on Lenders and Top 75 Brokers that recognise key individuals and businesses and provide a unique snapshot of an industry that is continually evolving.

CMP is complemented by daily news website featuring daily breaking news, an industry forum and exclusive multimedia content, as well as sister publications in the US and Australia.

CMP and are published by independent media company Key Media. In conjunction with these publications, KM also produces several industry events including the Canadian Mortgage Awards. Find out more about Key Media’s magazines, events and websites at

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