Alivia, a womenswear brand making clothing inspired by expressions of creators with disabilities, introduces a sleepwear capsule to supporters on Kickstarter.
Online PR News – 26-October-2020 – New York City, New York – Alivia, the New York-based contemporary womenswear brand making radiant clothing inspired by the expressions of creators with disabilities, introduces a limited-edition sleepwear collection exclusively available to early supporters on Kickstarter. https://www.kickstarter.com/projects/alivia/radiant-loungewear-born-from-imaginative-minds
The Alivia sleepwear collection features an incredibly comfortable set of pajamas and a shorts-tee combo made from sustainable bamboo fibers—all begun by transforming the artwork created by people with disabilities’ into vibrant prints and cozy silhouettes for sleepwear worth staying home for.
By putting creators with disabilities at the beginning stages of the fashion design process, Alivia provides them with an outlet for expression, creativity, and awareness while evoking dreamy imaginative prints and bold colorways. As with all Alivia products, ten percent of every order goes directly back to the creators’ local nonprofits for continued art therapy.
As a bonus to early supporters, Alivia is also offering a limited-run embroidered sweatshirt, perfect for lounging or Zooming, proudly manufactured by Alivia’s partner Spectrum Designs, a nonprofit factory employing people with disabilities. Alivia’s pajamas and shorts-tee combo are produced in New York City.
These pajamas come to life with a crowdfunding goal of $15,000 from early supporters to begin production at minimum manufacturing thresholds with products shipped to backers by February 2021.
Alivia reimagines pajamas with an approach based on three fundamental principles:
-Unbelievable softness — natural bamboo fibers lay softly on the skin, stay cool, and are lightweight.
-Radiant expression — prints rich in color with vivid brushstroke details to brighten any room.
-Meaningful impact — a 10% direct give-back model, impact you can see, and sustainable materials.
Both the pajamas and short-tee combo come in six vibrant print choices, each one more dreamy and colorful than the next. Pajamas start at just $160 for the earliest backers, shorts at $125. Supporters also have the option for their pajamas to include adaptive enclosures for those with mobility challenges, or have adaptive pajamas donated to someone with a disability in partnership with Runway of Dreams™.
“We’re beyond thrilled to offer sleepwear with a purpose—pajamas that help us sleep well at night in comfort and with a positive conscience,” said Jovana Mullins, co-founder and CCO of Alivia. “The ability for our customers to enjoy and showcase the unique talents and creativity of people with disabilities drives the mission behind Alivia. Together, we can inspire deeper connections to the clothes we wear and their impact.”
Visit Alivia’s Kickstarter page to support the sleepwear movement, meet the creators, and learn more about the radiant pajamas born from imaginative minds and made for comfort in both mind and body. https://www.kickstarter.com/projects/alivia/radiant-loungewear-born-from-imaginative-minds
Alivia is a contemporary womenswear brand making radiant clothing inspired by the expressions of creators with disabilities. Based in New York City, every Alivia collection begins by transforming the artistic expressions of creators with disabilities into vibrant prints and intricate embroidery across elevated silhouettes.
-10% of every purchase is donated directly to the creators’ local nonprofit for continued therapy.
-Scannable tags in every garment allow wearers to see the personal impact behind their purchase.
-Each collection features a rotation of nonprofit partners and creators with disabilities for fresh stories.
Founded by Jovana Mullins, a 10-year fashion design veteran for top global brands and joined by her husband with 15 years experience in digital technology, Alivia’s mission is to inspire deeper connections to the clothes we wear by using fashion as a platform to connect people of all abilities. Alivia customers bring awareness and voice to the stories and talents of people often overlooked and unheard while providing an outlet for people with disabilities’ self-expressions and creativity. Together, Alivia aims to move the fashion industry forward on inclusivity for people with disabilities by including them in the process.
Alivia has been proudly featured in TODAY, Forbes, WWD, and Zoe Report.
For more information about Alivia, visit: shopalivia.com or on Instagram @aliviaofficial