- Businesses spend time on tasks that do not produce profits
- How to increase profits working from home
- Making the switch to Automation and Delegation
Online PR News – 12-October-2020 – Newport Beach, CA – The Pareto Principle or what is better known as the 80/20 rule states that 80% of results come from 20% of causes.
- That means, only a small portion - 20% of a business owner's marketing efforts vis-a-vis time is ultimately profitable.
- How do we then generate more profits working from home during COVID with more tasks piling up and less time available than before?
- Business Driver 101 shows you how to adopt Automation and Delegation working remotely full-time
In a recent article in the Silicon Angle, Susie Wee, Senior Vice President and General Manager at Cisco Systems Inc. mentions that automation is a way to make a businesses’ network infrastructure more efficient, and in the wake of Coronavirus, companies are further increasing automation and transformation.
"You can rise to a higher level.... by leveraging automation"
- Suzie Wee, Senior Vice President and General Manager at Cisco Systems Inc
According to the 80/20 rule a large volume of hours is spent by business owners everyday on tasks that do not directly contribute to the company’s profits. Is that unavoidable? At businessdriver101.com we believe the answer is NO. It can be changed.
By changing 20% of causes (the time spent on marketing outreach), clients possess the potential to produce an 80% improvement in overall results (the Company’s revenue).
Having said that, the business needs a clear strategy to turn this theory into practice to produce said profits. Irrespective of the product or service it offers, the business owner stands to benefit if he/she is able to free themselves up from day-to-day marketing and focus on growing the business during this time.
However, routine everyday tasks do need to be taken care of, without which a business would most certainly wither and die. The question is, how and when are those tasks going to be taken care of and by whom?
The answer is - a specific and targeted done-for-you automated marketing system designed to cut down marketing efforts and boost profitability. The Business Driver 101 Marketing System is one such tool that follows 2 basic elements:
- DAILY outreach to your prospects and
- A CONSISTENT message!
This fully integrated marketing system begins with Lead generation. Access to high value leads is the first step. A business is as good as it’s primary lead source and word of mouth is not a Lead Generation strategy.
Automation must be used for both leads and messaging. The Business Driver 101 automated marketing system allows the entrepreneur to minimize the number of hours he/she spends on activities such as prospecting and content creation - Facebook and other social media posts thus saving the entrepreneur precious time and resources and maximize profitability. This is especially beneficial for women owned businesses as more and more women are experiencing the added pressures of accepting multiple roles as parent/educator/homemaker/business owner in isolation - with little or no support at the office during this time.
"According to the Wall Street Journal, a Women in the Workplace study, conducted in partnership with LeanIn.Org, found that the COVID-19 crisis has exacerbated gender disparities for women at work, across America, some of whom are considering downshifting their careers or leaving the workforce altogether at staggering rates."
- Women in the Workplace
A quick turnaround is required. The solution can be found in applying Automation + Delegation - to save time and boost profits. But what to delegate and when?
According to David Grossman of the Grossman Group, a consulting firm in Chicago, perhaps the best reason to delegate tasks to others has to do with the type of business culture a leader hopes to create.
"Delegation helps to boost team moral, improve efficiency and productivity, and promotes enthusiasm, innovation, and cooperation – all of which are vital to a company’s bottom line."
- David Grossman, The Grossman Group
Delegation does not necessarily entail hiring an entire team of professionals. The Business Driver 101 Marketing Package offers a fully trained remotely functioning Virtual Assistant at an affordable hourly rate who is able to handle routine operations via automation from an offshore location – following SOPs (Standard Operating Procedures) created by the business owner for day-to-day operations from across the world.
The Automated Marketing system feeds all operational activities on a business owner’s daily TO-DO list into an automated cycle with the goal of helping business owners decrease the hours spent on Marketing activity by 20% and increase Profits by 80% in 6 weeks.
Business Driver 101 is an ambitious, and innovative Digital & Social Media Marketing Agency. Established in 2018, we help entrepreneurs work smarter, not harder. We offer a done-for-you automated marketing system - starting with access to lead sources right down to client conversion - that is an easy to use and efficient. Contact Us to Learn more. Business Driver 101 is poised as one of the top-ranking Digital Marketing solution providers in Newport Beach and Orange County. CEO and founder Tori Roy is a long-time entrepreneur operating multiple businesses and has been the recipient of a Business Person of the Year Award. She has written an e-book titled WHY DELEGATION + AUTOMATION = SUCCESS.