Brand a Trend GmbH on expansion path

German Start-Up expands its successful team and wins new clients

Online PR News – 25-June-2014 – Heidelberg – Brand a Trend GmbH reacts on its strong growing customer stock. With Walt Disney Company and IT-Security experts Avira Holding, two of the biggest players in their respective industry are being added to Brand a Trend’s portfolio. In addition, Alex Coley Digital Ltd. enhances the successfully working team as Reseller-Partner – and Jens Karl as new Chief Customer Officer.

With media enterprise Disney and German IT-company Avira, Brand a Trend GmbH acquires two prestigious new clients. Both companies will optimize their forum and product management using SUMMICS, Brand a Trend’s successful forum-analysis-system.

Markus Schneider, CEO of Brand a Trend is keen about the expansion: „We are proud to add two well known enterprises such as Disney and Avira to our established clientele. Furthermore, I am very pleased about signing Alex Coley Digital Ltd. as Reselling-Partner for the technologically important UK-market. His insight as well as his outstanding on site interconnection will foster our UK-market positioning enhancement. Chief Customer Officer Jens Karl has got the corresponding knowledge regarding Games/IT and, above all, the technological knowledge to completely max out SUMMICS‘ possibilities of international commercialization.“

In his new function as Chief Customer Officer, Jens Karl is responsible for the worldwide Sales department and promoting the expansion into the US-market. After being employed as Chief Architect for corporate parent HMI GmbH, 28 year old Jens Karl was vitally involved in the development of SUMMICS’ system and interface.

As new reselling partner, Alex Coley Digital Ltd. will be responsible for both the systematic support of existing clients and acquiring new clients in the UK department. In the past, CEO Alex Coley worked for eModeration LLC and acted as Technical Strategist as well as Head of Digital Services for the English government.

About Brand A Trend:
The Brand a Trend GmbH, located in Heidelberg, was founded in 2012. With its innovative subcompany, corporate parent HMI – Human Machine Intelligence GmbH focusses on a new generation of high quality data analysis. Brand a Trend develops automatized solutions in the department of Business Intelligence, Data Management and Analysis, which are tailored for the client’s targeted business processes.Consolidated with cooperation partners Brand a Trend also offers Business Content for various systems and requirements. That way clients obtain high end evaluations alongside focused know-how and are always one step aheoad on the market. For further material and information on Brand a Trend GmbH and the offered services please visit the official website.