Arise launches the Arise Divine LED TV for Android
Online PR News – 24-June-2014 – DELHI – Arise India, the electrical products manufacturing company, has recently launched its android-enabled LED TV labelled Arise India - Divine Boom 4.2 for AndroidTM. The 'smart' TV is powered by the Android Jellybean 4.2 OS. The TVC for this smart TV, that is now doing the rounds on prime time, features actor Irrfan Khan.
This revolutionary TV was launched on June 6th, 2014 amid much fanfare, and is expected to take the Indian market by storm. Despite its never before set of features it is set to launch at a base price of the 32 inches Arise Divine LED TV for Android will be 43,990/-. As a launch offer it is now selling for as low as 39,999/-.
Avinash Jain, MD, Arise India, said, “With the Divine Boom 4.3 for Android we are redefining television viewing in the country and thus wanted to portray this pioneering initiative in a completely radical fashion. For the same, Irrfan was an apt choice as he brings an endearingly charm to the table. The TVC celebrates the newness that the TV brings to the market by showing Irrfan in an altogether new avatar. Entertaining, engaging and full of vibe, the TVC is the personification of everything that is new and entertaining.”
In the teaser campaigns Irrfan Khan is spotted saying, 'TV hain, phone nahin kaan pe mat lagana' (It is a TV not a phone, don't put it to your ears).