Mamet brings more than a decade of experience in marketing and sales to her new role.
Online PR News – 04-June-2014 – IRVINE, Calif. – TRI Pointe Homes, Inc. (NYSE:TPH) is pleased to announce the appointment of Linda Mamet as Vice President - Corporate Marketing, effective May 19, 2014.
Mamet brings an innate ability for marketing and sales to her new role, which she has demonstrated at past positions where she significantly grew sales revenue and successfully built brands. As Vice President – Corporate Marketing (a newly created role at TRI Pointe Homes), Mamet will handle a range of responsibilities. Her duties will include corporate brand development, internal and external corporate marketing communications, marketing infrastructure and capability development, marketing metrics and analytics, macro level consumer research and reputation management. She will also facilitate sales and marketing best practices between the six homebuilding companies, as TRI Pointe’s transaction with Weyerhaeuser Real Estate Company (WRECO) is expected to close early in the third quarter of 2014. The merger will bring the TRI Pointe Homes’ brand together with Pardee Homes, Maracay Homes, Quadrant Homes, Trendmaker Homes and Winchester Homes. Operating the six brands under one umbrella in California, Pacific Northwest, Nevada, Arizona, Texas and Washington D.C. markets, the merger will position TRI Pointe as one of the top 10 largest public homebuilders in the United States.
“We are very excited about having Linda join the TRI Pointe team at this pivotal point in our company’s growth, particularly as we look forward to our merger with five additional strong homebuilding companies,” said TRI Pointe Homes Chief Executive Officer Douglas F. Bauer. “Linda is a highly respected veteran of the homebuilding industry. With her level of expertise and experience, she will provide the leadership to guide our company in all aspects of our corporate marketing efforts.”
A seasoned executive with more than 13 years of experience in the homebuilding industry, Mamet has proven expertise in all aspects of marketing and sales, including consumer research, market analysis, design excellence, and customer relationship management. Prior to joining TRI Pointe Homes, Mamet served as Vice President of Sales and Marketing, Southern California and Nevada, for Pulte Group Inc. (NYSE: PHM) across the Centex, Pulte Homes, and Del Webb brands. Mamet's previous experience in the homebuilding industry also includes Corporate Vice President of Sales and Marketing at John Laing Homes.
“TRI Pointe Homes has a strong corporate culture and experienced management team and I’m thrilled to be a part of it,” Mamet said. “As a consumer advocate, I’m passionate about advancing the customer experience in homebuilding and look forward to helping drive those efforts as TRI Pointe continues to grow.”
With a zeal for life-long learning, Mamet has served on the board, program committee, and advisory groups of PCBC over the past 10 years. She holds a Bachelor in Management Studies from the University of Waikato in her native New Zealand and is also a licensed California real estate broker and past recipient of the Southern California BIA Marketing Director of the Year award.
About TRI Pointe Homes
TRI Pointe Homes, Inc. (NYSE: TPH) is engaged in the design, construction and sale of innovative single-family homes in planned communities in major metropolitan areas located throughout Southern and Northern California and, most recently, Colorado. The Company is headquartered in Irvine, California. For more information about the company and its new home developments, please visit www.TRIPointeHomes.com.
Except for the historical information contained in this press release, the matters set forth in this press release, including statements regarding the Company's plans with respect to building and selling homes, are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the risks and uncertainties associated with adverse weather, regulatory approvals, labor shortages and other risks detailed in the Company's Annual Report on Form 10-K for the year ended December 31, 2012 and other documents subsequently filed with or furnished to the Securities and Exchange Commission. These forward-looking statements are based on current information that may change and you are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. All forward-looking statements are qualified in their entirety by this cautionary statement, and the Company undertakes no obligation to revise or update any forward-looking statement to reflect events or circumstances after the issuance of this press release.