Atlas Copco Construction Equipment Appoints IRONCLAD Marketing as Agency of Record
06/04/2014

Atlas Copco Construction Equipment, announced today that it has selected IRONCLAD Marketing, Fargo, N.D., as its agency of record.

Online PR News – 04-June-2014 – COMMERCE CITY, Colo. – COMMERCE CITY, Colo. – Atlas Copco Construction Equipment, part of Mining, Rock Excavation and Construction LLC, announced today that it has selected IRONCLAD Marketing, Fargo, N.D., as its agency of record.

Headquartered in Commerce City, Colorado, Atlas Copco Construction Equipment is responsible for the sales, aftermarket service and rental of portable compressors, generators, tools, hydraulic attachments, and road construction equipment used in the construction and demolition industries.

Atlas Copco Construction Equipment has manufacturing facilities in Rock Hill, South Carolina and Franklin, Indiana – in addition to several global facilities – and parts and service facilities in Arizona, California, Florida, Georgia, Illinois, North Carolina, Ohio, Texas and Washington. It extends its reach through a nationwide network of sales and service stores, specialist distributors and rental houses.

“We are convinced that IRONCLAD’s experience and focus on our construction markets will help us get our competitive advantages more visible in the markets and will be instrumental in further enhancing our U.S. business,” said Sofie Gielen, marketing communications director. “This is going to be a strong marketing partnership that will help take our businesses to new levels.”

IRONCLAD Marketing will support Atlas Copco Construction Equipment’s public relations efforts and will provide a wide range of marketing services. IRONCLAD’s partnership with Atlas Copco Construction Equipment will focus on strengthening its image in the U.S. and increasing brand awareness to build customer loyalty and expand its customer base.

“We are thrilled to have been chosen as the company’s agency of record,” said Denise Stoppleworth, IRONCLAD Marketing president. “Atlas Copco Construction Equipment has

a strong reputation in the industry and is a leader in sustainability and corporate stewardship. Their market focus and core values align nicely with IRONCLAD’s core values and capabilities. We look forward to working with the Atlas Copco Construction Equipment team to elevate their brand awareness.”

# # #

Atlas Copco is an industrial group with world-leading positions in compressors, expanders and air treatment systems, construction and mining equipment, power tools and assembly systems. With innovative products and services, Atlas Copco delivers solutions for sustainable productivity. The company was founded in 1873, is based in Stockholm, Sweden, and has a global reach spanning more than 180 countries. In 2013, Atlas Copco had more than 40,000 employees and revenues of BSEK 84 (BEUR 9.7). Learn more at www.atlascopco.com.

Atlas Copco Construction Equipment is responsible for the sales, parts, service and rental of portable compressors, generators, tools, attachments and paving equipment used in the construction and demolition industries. The company is headquartered near Denver, Colorado. The business extends its reach through a nationwide network of sales and service stores and specialist distributors. More information is available on www.atlascopco.us.

IRONCLAD provides a range of communication services for clients throughout North America that are engaged in industries as diverse as oil and gas, mining, aggregates, air freight equipment, agriculture, construction, demolition, landscaping, power equipment and transportation. The agency has built a reputation for providing exceptional client service and high-quality work grounded in a thorough understanding of clients’ businesses, industries and markets. More information: 701-373-0062, info@ironcladmktg.com, www.ironcladmktg.com, Facebook, LinkedIn, and Twitter.