Matrix Launches Biolage Advanced Fiberstrong for Strong, Resilient, Glossy Hair

Enjoy 12 times stronger hair with Biolage Advanced Fiberstrong anti-hair fall products especially formulated to nourish weak, brittle, damaged hair

Online PR News – 02-June-2014 – maharashtra / Mumbai – Mumbai, May 2014: Matrix launches the Biolage Advanced Fiberstrong range to effectively tackle the problems of hair fall and damaged hair. Offering stylist-prescribed formulas, the hair strengthening products in this range fortify and condition hair, reducing hair breakage by up to 95%. The Biolage Advanced Fiberstrong range offers three anti-hair fall and anti-hair breakage products. These are the Biolage Advanced Fiberstrong Shampoo, the Biolage Advanced Fiberstrong Conditioner and the Biolage Fiberstrong Intra-cylane Strengthening Cream.

Designed to strengthen every strand, Biolage Advanced Fiberstrong offers a breakthrough formula that combines the goodness of nature and power of molecular science. The Bamboo plus Intra-Cylane™ and Ceramide formula works intensively on damaged hair strands to repair, condition and strengthen them. Bamboo strengthens hair strands and improves elasticity, while Intra-Cylane, the exclusive patented molecule, fills gaps, seals cuticles and boosts hair resilience. Both these ingredients create a structural reinforced system that strengthen and condition hair for ultra-soft, smooth results.

Each product in this range delivers intense care and conditioning. The Biolage Advanced Fiberstrong anti-hair fall shampoo gently cleanses hair and reinforces strength and elasticity to give you shiny, resilient, healthy-looking hair. The Biolage Advanced Fiberstrong Conditioner detangles hair and adds moisture and elasticity to hair, making it soft and resistant to breakage. The Biolage Fiberstrong Intra-cylane Strengthening Cream is a leave-in cream that protects hair strands in an anti-breakage shield and conditions the cuticle. Enjoy next-generation hair care with these powerful and effective anti hair fall products & Services!

About Matrix:
Part of L’Oreal’s Professional Products Division, Matrix is a reputed and respected hair product brand that enjoys global renown. The products of this brand are used in salons the world over and are often prescribed by acclaimed hairdressers and stylists.

Founded in 1980, this brand was established with a vision to empower stylists and provide comprehensive, long-lasting solutions to individuals with every hair type. Matrix provides salons and hair professionals with a diverse range of hair products, from colour, style, and texturing products to one of a kind in-salon treatments.

Some of the revolutionary Matrix products available in India include the Biolage and Biolage Advanced range, Opti.Care Smooth & Straight range for hair care, hair colouring products for grey coverage, fashion coverage, fashionable hair and highlighting, the Design Pulse Range for smart styling and the Opti.Straight and Opti.Smooth range for playing with texture.

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