Communications Consultancy Implements New Media Software
Online PR News – 21-August-2009 – – PR Agency Punch Communications has opted to take on media contact provider MEDIAtlas as its tool of choice for creating and maintaining press lists and contact relationships.
Having completed a short term trial, Punch is looking to take advantage of the constantly updated media database as a method of keeping up with the movements of the myriad of contacts the team has developed over its combined 50 years of experience in public relations.
Ben Leuty, an Account Manager at Punch, commented: “We have decided to opt for MEDIAtlas as we feel that it better suits our needs as an agency than the previous product we were using, in that it provides more relevant, real-time information on the contacts that we search for, as well as a log of their recent articles, a very useful feature for research purposes.
“As an agency that specialises in online PR and social media, the twitter and weblog search functions are of value to us as a way of keeping on top of current blogs and discovering any new ones that may have emerged.”
Punch has established itself as one of the leading firms of Public Relations Consultants in the UK, specialising in a plethora of public relations practices from traditional media relations to new areas of PR, such as social media and search engine optimisation (SEO).
Since its conception in 2003, Punch has continued to progress at an exponential rate, and now possesses a client base that stretches from the USA to the UAE, whilst also finding success in the same countries in terms of SEO results. As Punch’s profile as a multi-service agency continues to expand, so does its team, and consequently Punch has announced its intention to recruit in the near future.
For more information regarding Jobs In PR at Punch, or for any other queries, please call 01858 411 600, or visit punchcomms.com.