Stephanie Holdahl Announces Release of BTDE Presentation

Rancho Santa Margarita, Calif., Feb. 28 -- The highly acclaimed "Believe In It, Live!" presentation has been released on DVD, General Manager Stephanie Holdahl of Jeff Cowan’s Pro Talk announced yesterday.

Online PR News – 02-March-2014 – Rancho Santa Margarita, CA – The program was originally filmed on January 24th, 2014 at the Best Training Day Ever event, in New Orleans, LA, and was attended by over 2000 automotive industry leaders and associates.

The presentation “Believe In It” received rave reviews from attendees who said the information presented was cutting edge and a “must have” in this new economy. The presentation includes the event’s original live filming, as well as special bonus footage that contains a never before seen message and training from Jeff.

In this presentation, Jeff Cowan, CEO of Jeff Cowan’s Pro Talk, discusses the absolute easiest way to gain the highest customer retention without spending one dime. He also shows how his famous “One Million Dollar Close”, when used by service staff, will create instant upsells, customer retention and survey scores. He closes the DVD by discussing the biggest mistake service managers and dealers make which holds them back from becoming the true champions they work so hard to be. Jeff explains step by step how to instantly eliminate this business killing mistake by following some easy to implement steps. The information on this DVD could determine who is and who is not in the service business two years from now. Jeff’s message is that powerful and important. “If you are not proud of being in the automotive industry before watching this DVD you certainly will be after watching it. You will ‘Believe In It’ !” says Bruce Benson, of Earnhardt Ford Phoenix, BTDE 2014 attendee.

A spokesperson with #lovethecarbusiness explains, “Jeff Cowan’s experience comes from being in the trenches on service drives. He is in his 28th year of business as the founder and President of Jeff Cowan’s PRO TALK, Inc. Prior to PRO TALK, Jeff was fortunate to have worked in the sales profession in many different industries, which has contributed greatly to his highly effective sales techniques.

Jeff and his company PRO TALK have successfully trained countless service employees in the art of selling, communication skills, customer service, retention, and many other skills necessary to achieve their fixed operations goals. Currently partnered with NADA (National Automobile Dealers Association), EasyCare, NCM, MPi and other vendors and manufacturers, Jeff is the nation’s authority when it comes to training service advisors and service support staff.” Jeff is generally recognized as the creator of the modern day walk around and selling processes for service centers everywhere.

For further information about this article or to order your copy of “Believe In It” with added bonus information, please contact customer service at Jeff Cowan’s Pro Talk, 800-248-2931, or visit their website at