Online language learning service LingQ pushed a significant update to its user interface today. Along with a general facelift, the focus of the update was on making the learning interface cleaner and more pleasant.
Online PR News – 16-January-2014 – WEST VANCOUVER, BC, CANADA – WEST VANCOUVER, BC, CANADA – Online language learning service LingQ pushed a significant update to its user interface today. Along with a general facelift, the focus of the update was on making the learning interface cleaner and more pleasant.
The background of the site now features a colorful landscape covered in cultural buildings. These buildings represent artifacts that learners can earn for their language avatars through their language achievements.
In addition to making the site more pleasant to use, the update helps streamline the interface for new users.
“We wanted to make sure that newbies were better able to understand what to do and how to do it,” said Mark Kaufmann, COO. “There is always a tug of war between adding features that will benefit power users and keeping things streamlined enough that new users are able to navigate their way around the site. There is a ton of functionality available on the site and we have to make sure the path is still a clear one for new members.”
In addition to these interface and usability improvements, LingQ also continued to build on its gamification elements with this update. Users now earn avatar coins with which they can buy items and cultural artifacts for their avatars. Avatars are the visual representations of a user’s progress in their language, and the new coin and avatar progress bars on the lesson page help learners see their progress to the next coin or avatar level as they study lessons.
“We have simplified the way members find new courses and lessons, we have made the lesson page, where users spend the most time, more pleasant and we have restructured the Exchange layout to make it easier to find what you are looking for,” said Kaufmann. “We also spent time improving the gamification elements on the site. Our goal was to make it as easy as possible for new users to get started, to provide a pleasant interface once there, and to help motivate learners to keep using the site, which in turn will help them achieve their language goals.”
About the company
LingQ (www.lingq.com) is an online language learning system and community, whose members, from all over the world, help each other learn up to 21 languages. LingQ is based in West Vancouver, BC, Canada. For further information, please contact Galina Skovorodnikova at 604-925-9544, firstname.lastname@example.org.