The James Trading Group, an specialist Irish goods importer and distributor, has launched a Facebook page to help promote its exclusive range of Irish goods in the US.
Online PR News – 01-July-2010 – – The James Trading Group has been importing and distributing specialty Irish goods throughout the US and Canada since 1989. They are an authorized manufacturer and distributor of authentic Guinness Merchandise, as well as traditional Irish clothing, music, instruments, jewelry and books.
To combat a difficult economy, and to reach new customers, The JTG has launched a Facebook page, which will allow better communication with stores, and indeed between stores. It will also allow a more tailored service, by utilizing feedback from stores, to ensure that each addition to the range is exactly what the market calls for.
According to marketing manager Liam Moroney, "This new Facebook page will be invaluable to our marketing efforts. In addition to creating a dialog, thereby imroving relationships with our customers, it will also allow us to get their opinions on virtually every aspect of our business, in a real-time, conversational manner. It will also be of tremendous use to show potential new customers who we are, and what kind of relationships we are able to maintain."
The Facebook page is live now.