The Event Innovation Forum Launches In Chicago With Top Names In Event Design, Technology And More

Billy Jurewicz, behind projects for Target and Forever 21, Chad Issaq from Bonnaroo, Julie Larson of McDonald’s, and many others to speak at the first Event Innovation Forum—Chicago on November 13.

Online PR News – 06-November-2013 – Chicago, IL – BizBash, the leading trade media for event and meeting professionals, announced the launch of the Event Innovation Forum - Chicago at BizBash IdeaFest on November 13 at the Merchandise Mart. The TED-style conference will include presentations from some of the top names in meetings and events, including event innovator Billy Jurewicz of space150 (behind projects for Target and Forever 21), Chad Issaq of Superfly Marketing Group (Bonnaroo), Julie Larson of McDonald’s, Debi Lilly of A Perfect Event, Lori Luna of BlogHer, and many others.

Event innovator Billy Jurewicz will go behind-the-scenes of unique experiences that pushed the limits of technology for brands like Target and Forever 21. Julie Larson of McDonald’s will reveal how the company is reinventing its meetings and implementing new green initiatives. Chaq Issaq of Superfly Marketing Group, the company behind Bonnaroo, will explore how to effectively engage an audience to shape an event and create memorable experiences. Debi Lilly of A Perfect Event will share how social media is changing event design, how to deal with media-savvy clients, and how to weave social media into the fabric on an event.

At BizBash IdeaFest Chicago, more than 1,200 event professionals are expected to converge to discover the latest and most inspiring industry trends and technologies from event leaders and innovators. BizBash IdeaFest will also feature the Workshop Series featuring hands-on sessions in event marketing, social media, event design, and entrepreneurship.

The full list of speakers and topics can be found at For media coverage, please contact Grazia Mohren at

BizBash is an innovator and resource hub for the event and meeting industry with its Web site, live events, and magazines. Event organizers responsible for events such as White House state dinners and the Oscars, as well as conferences, trade shows, fund-raisers, and more, use BizBash products regularly for ideas and best practices that can be implemented at their own events. Visit us at, and follow us at @BizBash_News and

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