Zilliant Hosts Executive Summit on Price Optimization in Frankfurt
08/11/2009

Company responds to high interest by top European manufacturers and distributors seeking innovative pricing strategies to maximize margins during financial downturn

Online PR News – 11-August-2009 – – Austin, TX – Zilliant, the leading provider of price optimization and management solutions for B2B manufacturers, distributors, high-tech, and industrial service companies, today announced it will host an Executive Pricing Summit in Frankfurt, Germany on September 25, 2009 in response to high interest from leading European manufacturing and distribution companies eager to learn what profitability benefits pricing software can deliver. The free, invitation-only Summit will feature best practice sessions, real-world case study implementations, and product demonstrations to help executives learn how to improve margin performance and increase profits during the economic slowdown, while also strengthening their company’s long-term ability to compete.

“With the shrinking of the euro and fall of industrial production, price optimization has tremendous potential for improving the financial performance of European B2B companies during unfavorable economic conditions that could last well through 2010,” said Tim Hamilton, SVP of sales and marketing, Zilliant. “The fundamental underpinnings of price segmentation and scientific pricing enable companies to set the best prices possible and analyze past pricing to clearly understand the leading opportunities for profit improvement. Our Executive Pricing Summits enable executives to dive into how price optimization works and explore new approaches to pricing more effectively to meet revenue and profit targets for the long term.”

Featured best practice sessions include:

• Prices in Crisis
• Successful Pricing Initiatives: Strategies to Maximize Margin and Reduce Risk
• Where Does Margin Lift Come From?

Guest speaker appearances are:
• Dr. Sandra Rothenberger, Innsbruck University School of Management
• Ernst Hoffman, Partner and Leader of German Corporate Strategy Practice, Deloitte
• Gerard Fauconnet, Marketing Excellence VP, Chief Pricing Officer, Schneider Electric

“B2B companies in Europe are concerned about maintaining margins in this economy,” said Ernst Hoffman, Deloitte. “Zilliant has set the framework for these companies to educate and prepare themselves with better pricing methods to protect margins and gain a competitive advantage that would have otherwise taken longer to achieve, if at all. Participating in the Summit and sharing experiences to help one another succeed are needed and of great value, and I am honored to be a part of an event that represents what’s best for the customer.”

A limited number of invitations to this exclusive event are still available. Qualified individuals interested in attending this complementary event can request an invitation by registering at www.zilliant.com.

Zilliant will also host an Executive Pricing Summit in Chicago, September 16. To keep on top of Zilliant developments, news, events and happenings please subscribe to Zilliant’s RSS Feed.

About Zilliant
Zilliant is the leading provider of price optimization and price management applications for manufacturing, distribution, high-tech, and industrial service companies. Zilliant Precision Pricing Suite (ZPPS) uses existing transactional data to improve decisions across all facets of price analysis, setting and execution. ZPPS applications combine powerful price segmentation and optimization science with easy-to-use business applications to help companies achieve the best pricing possible on every deal, increasing profits by tens of millions of dollars. Headquartered in Austin, Texas, Zilliant is a privately held company. Investors include Austin Ventures, Cardinal Ventures, JP Morgan Partners, and Trellis Partners. For more information contact Zilliant at 877.893.1085 or visit www.zilliant.com.

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