Facebook Contest Apps help increase Facebook page fans, generate leads, and increase overall page engagement. Run a Facebook Photo Contest, a Facebook Timeline Contest, or even a Facebook Caption Contest to activate your fans.
Online PR News – 14-October-2013 – October 11, 2013 - Worldwide – Facebook contests are an effective way of engaging Fans on Facebook fan pages by many businesses and online marketers, because of their ability to expand a Facebook page’s reach, and their potential to go viral. However, to run a contest on Facebook is no simple task, as there are a variety of challenges that they must overcome to find a suitable solution. Apps Mav, a Sydney-based technology startup has taken the onus of creating a variety of Facebook contest apps, suitable for any business looking to run a Facebook contest, hassle-free.
Recent developments in Facebook guidelines have made it easier to run a contest on Facebook, by allowing admins to run contests and promotions directly on their Timeline. While these contests are relatively easier to run, they lack crucial features that 3rd-party apps provide, like fan-gating to help increase Facebook fan page Likes, displaying promotion guidelines/ terms and conditions and, most importantly, they do not allow business owners to convert Fans into prospective leads and potential customers. Such Timeline contests will only be visible to a portion of their existing fans, unless they spend on Facebook ads.
To make these contests more effective, in terms of virality, long-term marketing strategies and ease of management, Apps Mav has developed an app to manage such Facebook timeline contests. Timeline Contest App addresses these issues with simple tactics. It combines the simplicity of a timeline contest with the virality of a custom tab. It allows users to manage all entries from one common place, they can import participant information and also generate leads with an in-built sign-up form. They can capture the details and connect them with an email marketing system to send newsletters and promotional emails.
Apps Mav’s Facebook app packages for businesses come with the Timeline Contest App pre-included, with a variety of other essential Facebook apps to run contests on Facebook that keep a Facebook fan page alive with constant, engaging activity. Business owners can run a Facebook Photo Contest, Sweepstakes (similar to a raffle), a Caption Contest, an Essay Contest, a Timeline Contest, a Scratch & Win contest, a Share & Win contest, Group Deals, and even offer Coupons.
All of these apps have certain common features like Fan-gating - where visitors ‘Like’ a page before they get access to more info or before they participate in a contest. There are also dedicated areas to display terms & conditions, policies, and dedicated header locations to promote brands with attractive custom banners. These apps also come with White-Label options at a minimal extra cost, so that businesses can promote their own branding instead of Apps Mav’s. They also have social sharing options integrated within, to increase the reach of the contest by allowing fans to share content to other social networks like Twitter, Google Plus, Pinterest etc. at the touch of a button.
Apps Mav offers apps based on industry-types as well. Restaurateurs, bar owners, Real estate business owners, or Online Retailers (or simply retailers looking to have some online presence) looking to sell on Facebook can buy an app package tailor-made for their business specifically, which unlocks all the apps, including Contest Apps, for them. These economical app packages start at $4.95 per month (0-500 fans) only.
Apps Mav is Maverick Mav’s application development arm. Apps Mav creates highly interactive custom-built and off-the-shelf Apps for Facebook, catering to a wide range of industries and needs. Backed by Maverick Mav’s expertise and experience, Apps Mav is dedicated to supporting business goals and helping businesses grow via Social Media and Facebook Marketing.