Rochester Print Shop Gets Digital Makeover, Gears Up to Offer Businesses New Web-to-Print

Rochester printers East Ridge Printing get new facelift on site, gear up to offer businesses convenient new web-to-print services.

Online PR News – 22-June-2010 – – Rochester, NY It’s business as usual at East Ridge Printing-or is it? These Rochester printers have served area businesses for over three decades, but something’s different. Could it be the oh-so-chic new website that has the old-fashioned company establishing a brand new presence out on the web? Or perhaps the host of new services the company is gearing up to launch before the start of the holiday season?

East Ridge Printing was founded in 1979, and the family-owned print shop has been providing high quality copy, offset and digital printing services, as well as ad specialties, posters, banners and more to area businesses, schools and non-profit organizations ever since. They pride themselves on their ability to do everything, but the one thing they haven’t done is reached out to their customer base using the web. After a quick digital facelift their website,, now offers customers the chance to browse their huge assortment of printing products and take a stroll through the 750,000+ fully-customizable promotional products (including pens, mugs, bags, magnets and more) available through their online store.

They aren’t stopping there. The site also contains a constantly growing database of information on commercial printing, print products and how to develop and print effective marketing materials, as well as easy to understand How-To videos designed to answer customer questions, simplify the design and order process and help them make the most of their advertising experience.

Within the next 2-4 months the company also intends to offer their clientele a full host of web-to-print services that will allow organizations to order their products directly through the site.

“We’re getting there, but we’re not there yet,” says a spokesman for East Ridge Printing. “This is only the beginning.”

As a thank-you to their customers, old and new, for their support during this period of transition and the launch of the new site, the company is offering all new mailing list members 25% off their next print order, redeemable up to $100.

For more information, visit East Ridge Printing on the web at, email or call 585-266-4911.