The “Letters for Lyrics” program, a partnership between the Ram Truck brand and Zac Brown Band, aims to collect 1 million letters to send to U.S. troops deployed around the world. Locally, Gillman Chrysler Dodge Jeep Ram is collecting letters at 10585 West Sam Houston Parkway South in Houston, Texas and giving each letter writer a “Breaking Southern Ground” CD.
Online PR News – 17-June-2010 – – “This program is a great way to say ‘thank you’ to our courageous men and women in uniform,” said Paul Hopkins, General Manager. “We are excited to offer this program for our community to show its support to the troops.”
The CD features three all-new songs from Zac Brown Band, and music from Sonia Leigh, Nic Cowan and Levi Lowrey. The compilation CD is not sold in stores and is exclusively available at Ram Truck dealerships.
Soldiers’ Angels, a nonprofit organization, will deliver the letters on behalf of Zac Brown Band and the Ram Truck brand. Soldiers’ Angels is a volunteer-led organization with over 225,000 members providing aid and comfort to the men and women of the U.S. Army, Navy, Marines, Air Force, Coast Guard, along with veterans and their families.
As part of the initiative, several short documentary-style videos are being posted on RamTrucks.com with highlights from the Zac Brown Band’s recent trip to the Persian Gulf to perform for the troops.
Gillman Chrysler Dodge Jeep Ram also shows its support to the troops by offering an additional $500 cash allowance to all qualified enlisted military personnel and veterans toward the purchase of new 2010 Ram, Dodge, Chrysler or Jeep vehicles.
About Gillman Chrysler Dodge Jeep Ram
Gillman is the newest store in the greater Houston Metropolitan area authorized to sell Chrysler Dodge Jeep Ram vehicles. The Gillman Companies is an established group of family owned automobile dealerships based out of Houston, TX. They have been serving the automotive needs of Texas since 1938 by maintaining a long-established tradition of excellence and customer satisfaction.