theSPHERE Productions LLC is selected to produce HSN’s 2013 Labor Day Promo
08/30/2013

HSN Inc. has awarded the production of it’s 2013 Labor Day Promo to theSPHERE Productions LLC. The promo, to be aired on the HSN Inc. Home Shopping Network from 8/26 to 9/2, is expected to reach some 95 million US homes.

Online PR News – 30-August-2013 – Tampa, Florida – HSN Inc., Multi Channel retailer with the nation's second largest TV shopping channel, has awarded the production of it’s 2013 Labor Day Promo to theSPHERE Productions LLC. The promo, to be aired on the HSN Inc. Home Shopping Network from 8/26 to 9/2, is expected to reach some 95 million US homes.

According to Noel Torres, cross content producer at HSN, “As a producer at HSN, it's always a pleasure to work with an outside team that understands your brand and brings their own creativity to the table. The task was only very loosely defined, so we knew it could be difficult to find a someone that understood the need for a Labor Day promo that was fun and matched our print advertisement. We knew exactly who to turn to for this and the SPHERE delivered.”

According to theSPHERE’s President Damian Alpizar, "HSN's new slogan, ‘It's fun here’ was a big influence in the iconic tailgate look and feel for this Labor Day Promo. We needed to create a backdrop that was fun, worked well with the print campaign, but allowed us to highlight a variety of products in a short amount of time. Ultimately, we love collaborating with HSN's creative team. They have a very clear vision of their brand and it makes it easy for us to seamlessly create elements that work with their campaign."

The Home Shopping Network (HSN) is an American broadcast, basic cable and satellite television network that is owned by HSN, Inc. (NASDAQ: HSNI), which also owns catalog company Cornerstone Brands. Based in St. Petersburg, Florida, United States, the home shopping channel has former and current sister channels in several other countries. HSN also has an online outlet at www.hsn.com

The SPHERE is a creative outsource team dedicated to facilitate your production house needs. Our team can aid or completely take on new creative concepts and, if needed, further develop existing ideas. We work with production houses, agencies and corporate clients both large and small. the SPHERE’s team creates outside the box while still working within budget. It is our ability to maximize your concept within limitations that puts our team on a different platform.