In todayâ€™s corporate world, following up and keeping in touch with your customers is one of the building blocks of a successfully run business.
Online PR News – 11-July-2013 – Sydney – In todayâ€™s corporate world, following up and keeping in touch with your customers is one of the building blocks of a successfully run business. With the ever growing need to reach out to your target audience effectively and efficiently never been this high, the value of a reliable email marketing application has only increased.
Banckle Campaign is designed specifically to meet all your email marketing needs, also allowing you the ability to use it as an efficient follow up tool. It includes a simple yet intuitive interface, a powerful template designer, reporting feature along with a number of other very useful tools and options.
This blog would cover how you can manage your first campaign and send it to your customers within a few minutes using Banckle Campaign
Creating a New Campaign
You can simply sign into Banckle Campaign with your Banckle account credentials and access Campaigns option from the navigation panel on your left. Clicking on the Create Campaign option will take you to the campaign creation section
This section allows you to enter basic campaign details including a suitable title, campaign subject, name of the person/company sending this campaign and the reply --to email address. Another very important feature is Campaign Type. This is designed specifically to allow our valued users to manage the different types of email marketing or follow up campaigns they wish to make.
For instance, if you are launching a new product, you would like to reach our maximum number of users and spread the word about your upcoming product launch. This campaign will include certain marketing material and product information. Now, consider a different scenario like a few customers have been in touch over a specific feature they wish to see in one of your existing products, once the requested feature is available, you can follow up with all interested customers and let them know.
Therefore, both these campaigns will include different type of informative material and will be targeting a specific user set. This is where Campaign Type feature comes in handy. You can also add a new type of campaign using available Add Type option in a matter of two simple clicks.
You can select a list of recipients to which you would like to send your campaign. Banckle Campaign allows you to add New Subscribers as well as New Lists. All existing lists under your account will appear in this section along with the ability to add a new list available too.
Selecting Template Design & Layout
Banckle Campaign includes a powerful template designer for you to implement the required creativity as well as content management. You can select a layout from the already available repository of some very useful layouts, edit an existing layout to suit your requirements, design your own template from scratch or select a template from your Saved Templates list.
Campaign editor supports a plain-text message section too which would allow you to include the campaign template you have designed in plain-text format. This helps with your needs of sending a non-graphical version of your campaign information.
Once you have finished working on your campaign, you have the option to review it and implement any last minute changes as per your convenience. You get an overview of your recipients and campaign information while also viewing if you opted for a plain-text version of your campaign template to be added along. Using the navigation panel above, you can easily navigate to any section as needed and implement desired changes. Once everything is in place, you can simply send your newly designed campaign instantly or save it to send at a later time.
Review and Send
For the latest news and updates â€“ sign up for the monthly Banckle Apps Newsletter, as well as stay tuned for announcements at the Banckle Apps Blog. We do value user feedback highly so, in case you have any suggestions, please feel free to share it with us on Banckle Community Forum.
Relevant Discussions and Documentation Pages:
Use Chat Targeting Feature to Focus on Potential Customers: http://banckle.com/blog/collaborative-and-social-apps/entry/use-chat-targeting-feature-to-focus-on-potential-customers.html
Use Pidgin and PSI to access Banckle Chat: http://banckle.com/blog/collaborative-and-social-apps/entry/use-pidgin-and-psi-to-access-banckle-chat.html
Announcing Banckle Live Chat for Dolphin: http://banckle.com/blog/collaborative-and-social-apps/entry/announcing-banckle-live-chat-for-dolphin.html
How to Integrate Live Support for Drupal 6:http://banckle.com/blog/collaborative-and-social-apps/entry/how-to-integrate-live-support-for-drupal-6.html
Announcing Banckle Live Chat App for Android: http://banckle.com/blog/collaborative-and-social-apps/entry/announcing-banckle-live-chat-app-for-android.html
Banckle Live Chat: A comparative analysis: http://banckle.com/blog/collaborative-and-social-apps/entry/banckle-live-chat-a-comparative-analysis.html
Overview: Banckle Chat
Banckle Chat is your online chat and customer support solution. It is fully customizable and includes a variety of built-in templates, themes, widgets and tools for boosting customer service productivity. It achieves the great scalability by allowing multiple websites, multiple departments and multiple operators. You get all the freedom to customize the support structure as you like. Other important live support features like canned messages, file sharing, SSL encryption, proactive invitation, 24 x 7 support, visual and sound notifications are also supported. You can also track visitors and monitor their browsing activities using the analytics & reporting features.