Launches “Nominate a SaverTime Hero(ine) Contest” To Honor Those Who Have Inspired During Tough Economic Times
08/03/2009, has launched a contest to find a deserving “SaverTime Hero(ine)”— someone who has inspired others during these tough economic times. Entries will be accepted online until August 7, 2009.

Online PR News – 03-August-2009 – – BREA, CA, the California geographic and demographic targeted marketing business of Harte-Hanks, Inc. (NYSE:HHS) and Harte-Hanks Shoppers, has launched a contest to find a deserving “SaverTime Hero(ine)”— someone who has inspired others during these tough economic times. Entries will be accepted online until August 7, 2009 at

The winner will split the $500 cash prize with the person who nominated him/her and will also be included in an upcoming issue of PennySaverUSA / The Flyer which mail to over 11 million addresses.

The contest is named after’s first music video, “SaverTime,” a humorous take on MC Hammer’s classic rap/hip-hop hit “U Can’t Touch This” that focuses on the power of PennySaver deals. It was originally created to inspire internal employees, but was released to the public earlier this month.

In only two weeks, the “SaverTime” music video has already received over 5,500 views on YouTube alone and stars the President of, Loren Dalton, who also wrote the lyrics and led the creation of the piece.

“Earlier this year, our company was getting ready for its annual sales rallies. With the challenging economy, we wanted to do something to raise spirits and remind everyone that, in times like these, the PennySaver is more important and helpful to people than ever. We also wanted it to be lighthearted and fun.” says Loren Dalton, President of

The “Nominate A SaverTime Hero(ine) Contest” ends August 7, 2009. Nominations can be submitted online at The contest is subject to certain rules and restrictions, which are available at is one of the largest single publications in the U.S. The print version of has published continuously in California since 1962. It is sent via direct mail to more than 60% of addresses in California weekly and has more adult readers than any other print publication in the state. The print version of , its sister Harte-Hanks-owned shopper publication in Florida, has published continuously in Florida since 1977. and Web sites include classified listings of the print publications in a variety of popular reader categories, including garage sales, pets, used and new cars, and real estate, as well as thousands of coupons and deals for restaurants and events. The Web sites are supplemented by local advertising listings nationwide. Other publications outside of California that carry the "PennySaver" name are not Harte-Hanks-owned assets.
About Harte-Hanks

Harte-Hanks® is a worldwide, direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit Harte-Hanks on the Web at

Harte-Hanks Shoppers is North America's largest owner, operator and distributor of shopper publications, with shoppers that are zoned into more than 950 separate editions with approximately 11.5 million circulation each week in California and Florida. Harte-Hanks Shoppers brings buyers and sellers together at a local level, helping businesses and individuals get results from targeted, local advertisements, both through Shoppers' printed publications and online through the™ and™ websites. and are recognized leaders in geographic and demographic targeted marketing solutions. In print, and provide low-cost, efficient, and targeted marketing solutions utilizing a wide variety of products such as display ads, classified ads, and flyers, all delivered weekly via the U. S. Postal Service. On the Web, and are online advertising portals, bringing buyers and sellers together through our online products, including local classifieds, business listings, coupons, special offers and Power Sites™. Power Sites are templated web sites for our customers, optimized to help small/medium sized business owners establish a web presence and improve their lead generation. Visit us online at or