TACKLE THE MONSOON FRIZZ AND GET HEALTHY
07/06/2013

Visit your nearest MATRIX salon and ask your stylist for MATRIX’s exclusive Monsoon Offer on the NATURAL –SOFT STRAIGHT

Online PR News – 06-July-2013 – Indore/ Madhya Pradesh – TACKLE THE MONSOON FRIZZ AND GET HEALTHY, NATURALLY SHINY LOCKS THIS SEASON WITH MATRIX’S NATURAL –SOFT STRAIGHT SERVICE AT JUST RS. 1,999/-

MATRIX’S SPECIAL MONSOON OFFER

Catering to the ever growing need to tame those tresses for soft shiny hair in the monsoons, MATRIX the world’s no.1 American professional brand* presents consumers with a SPECIAL MONSOON OFFER at Matrix salons across the country. This season, tackle the monsoon frizz and get manageable hassle free hair with MATRIX’s Natural Soft Straight service, at an unbelievable price of Rs. 1,999/- which ensures shinier, straighter and healthier looking hair.

Visit your nearest MATRIX salon and ask your stylist for MATRIX’s exclusive Monsoon Offer on the NATURAL –SOFT STRAIGHT Service. This service is the first ever ANTI-BREAKAGE straightening system which uses the new Matrix Opti.Straightstraightening cream featuring Auto-Control technology. One does not have to fret about those common concerns such as hair breakage or damage caused by straightening, as the Auto-Control technology, unlike any other product in the market, works differently on the hair molecules and provides additional support by creating a bridge to support hair bonds while they are being realigned during the straightening process.

Ring your MATRIX hair stylist for an appointment while the offer lasts to get this permanent conditioning straightening service which ensures shinier, straighter and healthier looking hair. The Special Monsoon Offer of Rs. 1,999/- is valid from 1st July to 31st August, 2013 only on the NATURAL-SOFT STRAIGHT Service. The 1st ANTI-BREAKAGE STRAIGHTENING SYSTEM from Matrix; is breakthrough service which enriches hair with a conditioning formula that preserves hair’s structure, controls breakage, and doesn’t compromise its integrity for a soft, straight, natural look that lasts for months.

MATRIX designs every product with utmost care - one can choose from a naturally straight look which maintains a little volume, to a Japanese style poker straight look for their hair.

Matrix NATURAL-SOFT STRAIGHT Service is available in 2 different strengths depending on hair type:
1. Sensitized to Normal – for fine to medium, chemically treated hair.
2. Normal to Resistant – for thick, seriously curly hair.

NATURAL-SOFT STRAIGHT SERVICE is a professional service, and is available in MATRIX salons only.

The Special Monsoon Offer is valid from 1st July to 31st August, 2013 only.

Logon to matrixindia to find a MATRIX salon in your area currently providing this offer.

About MATRIX

Matrix, part of L’Oreal’s Professional Products Division, is the world’s no. 1 American professional brand* reaching out to over 275,000 salons across the globe. Matrix was founded in 1980 by Arnie Miller, an American hairdresser, with a vision to revolutionalize the salon industry and empower the hairdresser to Dream, Dare and Succeed.

Matrix offers an extensive portfolio of innovative, high quality products to cover every salon need across all categories – haircare, haircolor, styling and texture. All formulae feature advanced smart technology to deliver expert professional results and simplified solutions.

The Matrix product portfolio in India includes SoColor, Wonder.Brown and Wonder.Black haircolor ranges, including special hi-lift shades for naturally dark Indian hair. The Biolage and Opti.care hair care range offer professional, in-salon hair treatments as well as home-use products. All Biolage products are developed using natural ingredients and the latest technology. Opti.Straight and Opti.Smooth hair straightening ranges provide smoothing and straightening services. Matrix also has a smart range of styling products Design Pulse.

For more information
Atul Malikram
atul@atulmalikram.in
www.atulmalikram.in