Jamie Oliver Launches New Naked Venture
07/31/2009

Popular chef Jamie Oliver has recently launched his latest venture; a new partnership with UK wine retailer Naked Wines. They will be working with small, unsung wine producers, and importing their wines to the UK. For more information visit www.jamieoliver.com/nakedwines

Online PR News – 31-July-2009 – – Popular chef Jamie Oliver has recently launched his latest venture; a new partnership with UK wine retailer Naked Wines ( http://www.nakedwines.com/jamieoliver ).

“A brilliant bit of news... JamieOliver.com is teaming up with a fantastic company called Naked Wines,” announced Jamie. “The great thing is, they have the same passion for food and wine as we do, and we're working with really small, unsung wine producers from around the world, giving the smaller vineyards the chance to share their beautiful wines with the rest of us.”

Jamie's official website now has a dedicated wine section which matches recipes to wines, offers general wine tips and promotes seasonal cases selected by Jamie himself.

“Jamie's approach to food inspired us to launch Naked Wines, and he was the chef we wanted to work with above all others” explained Rowan Gormley, Founder and CEO. “The wine industry is often shrouded in emperor's clothes, but Jamie's shown that you can be be casual (as opposed to stuffy) and professional at the same time.”

To find out more about Naked Wines, and the work they're doing with Jamie, visit Jamie's new wine page at http://www.jamieoliver.com/nakedwines or call 01603 281 800.